Remote Growth Lead - Remote Eligible

Chief Marketing Officer - Remote

This pivotal role will shape the brand narrative for a pioneering platform in the decentralized finance sector. You'll drive the marketing strategy and growth initiatives for a groundbreaking product that aims to redefine the market structure. Collaborating with the founding team, your leadership will be essential in positioning the company as a dominant force and creating a compelling industry standard. Your innovative approach will help bridge the gap between complex financial technology and user-friendly experiences, ultimately driving market adoption and user engagement.

Accountabilities

• Go-To-Market (GTM) Ownership: Design and execute the end-to-end launch strategy, transitioning the platform from alpha phases to full public availability.
• Brand Strategy: Define and own the core narrative, ensuring the platform is recognized as the default winner in the emerging Prop AMM category.
• Content & Distribution: Oversee the creation of high-impact launch assets, including technical threads, video content, and live demos.
• Growth & Campaigns: Develop and scale growth loops and marketing campaigns that drive user acquisition and ecosystem stickiness.
• Cross-Functional Coordination: Act as the central node between Product, Business Development, Partnerships, and Market Makers to ensure a unified market presence.

Requirements

• DeFi Expertise: A deep understanding of Ethereum/EVM ecosystems, L2 dynamics, and market-making primitives.
• Proven Leadership: Experience in a senior marketing or growth role within the Web3 or FinTech sectors, preferably having led a successful protocol or exchange launch.
• Narrative Building: Exceptional ability to translate complex infrastructure and financial primitives into compelling, easy-to-understand narratives for both retail users and institutional partners.
• Strategic Execution: Ability to move seamlessly from high-level strategy to hands-on execution in a fast-paced, high-velocity environment.
• Collaborative Mindset: Experience working closely with founding teams and technical stakeholders to align product roadmaps with market demand.

Benefits

• Market Leadership: The opportunity to define a new primitive in DeFi and work on a product with a significant infrastructure edge.
• High Impact: Direct access to the founding team with an emphasis on fast execution and significant autonomy.
• Competitive Compensation: A robust base salary paired with meaningful equity/token upside (offering between 1%–2%).
• Innovation-First Environment: Exposure to cutting-edge modular rollup frameworks and synchronous cross-chain composability.