Senior Director, Enterprise Marketing - Remote Eligible

Senior Director, Enterprise Marketing

This senior leadership role is responsible for defining and executing global enterprise marketing strategy in a highly dynamic, technology-driven environment. The position focuses on driving growth across existing and new enterprise accounts through integrated B2B marketing initiatives that strengthen engagement, expand buying committees, and accelerate pipeline conversion. It operates at the intersection of marketing, sales, customer success, and partner ecosystems, ensuring alignment across all go-to-market functions. The role emphasizes Account-Based Marketing (ABM/ABX), digital engagement, and data-driven campaign optimization. It also plays a key role in shaping global marketing systems, leveraging automation and AI tools to improve performance and scalability. This is a highly visible leadership position requiring both strategic vision and hands-on execution in a fast-paced, global organization.

Accountabilities:

• Define and lead global B2B enterprise marketing strategy aligned with revenue, growth, and customer retention objectives.
• Develop and execute integrated marketing programs in close partnership with Sales, Customer Success, and Channel teams to support pipeline growth and expansion.
• Lead Account-Based Marketing / Experience (ABM/ABX) strategies to engage high-value accounts, expand buying committees, and generate net-new opportunities.
• Oversee field marketing execution, ensuring regional alignment and adaptation of global strategies to local market needs.
• Design and optimize email marketing, digital engagement, and website strategies to enhance customer experience and drive conversions.
• Implement and manage marketing technologies, automation platforms, and AI-enabled tools to improve efficiency and campaign performance.
• Establish KPIs, performance dashboards, and reporting frameworks to measure marketing impact across the funnel.
• Lead and develop a high-performing enterprise marketing team, fostering innovation, accountability, and continuous improvement.
• Partner with executive leadership to influence go-to-market strategy and ensure marketing contribution to pipeline and revenue targets.

Requirements:

• 10+ years of experience in B2B marketing, including at least 5 years in a senior leadership role within SaaS or technology environments.
• Proven success designing and executing enterprise marketing strategies that drive measurable business growth.
• Strong expertise in Account-Based Marketing / Experience (ABM/ABX) and multi-channel B2B demand generation.
• Experience aligning marketing and sales organizations to drive pipeline acceleration and revenue impact.
• Strong leadership and team development skills, with experience building and mentoring high-performing marketing teams.
• Advanced analytical capabilities with a data-driven approach to campaign optimization and decision-making.
• Excellent communication and executive presentation skills, with ability to influence senior stakeholders.
• Hands-on experience with marketing automation and CRM platforms (e.g., Salesforce, Marketo, 6sense).
• Strong strategic thinking with ability to balance long-term vision and day-to-day execution.
• Experience driving change and modernizing marketing processes, including adoption of new technologies and AI tools.

Benefits:

• Competitive compensation package (salary range approx. $152,000 – $281,100 depending on location and experience)
• Remote-friendly work environment with flexibility
• Comprehensive healthcare coverage (medical, dental, vision, prescription)
• Retirement savings plan options
• Paid time off and holiday benefits
• Career growth and leadership development opportunities
• Access to modern marketing tools, AI-driven platforms, and innovation initiatives
• Inclusive and collaborative global work culture
• Employee development programs and learning resources
• Opportunities to contribute to high-impact global enterprise growth strategies.