This role sits at the center of global product strategy, commercial execution, and lifecycle management within a complex diagnostics portfolio. You will define and drive the end-to-end strategy for assay products, from early concept through commercialization, maturity, and portfolio optimization. Operating in a highly cross-functional and international environment, you will shape business cases, financial models, and global distribution and OEM partnership strategies. This position blends strategic leadership with strong analytical rigor, requiring close collaboration with R&D, Finance, Supply Chain, and Commercial teams. You will influence how products are positioned, launched, and scaled across global markets while ensuring strong financial performance and operational alignment. This is a high-impact role where your decisions directly shape growth, profitability, and long-term portfolio value.