Senior Manager, Revenue Marketing - Settlement

Senior Manager, Revenue Marketing - Settlement

This role sits at the intersection of growth strategy, data-driven marketing, and cross-functional revenue execution within a complex, multi-segment environment. You will own revenue marketing for a key business segment spanning both B2B and emerging direct-to-consumer motions. The position requires a strong balance of strategic thinking and hands-on experimentation, with responsibility for shaping acquisition channels, optimizing funnel performance, and translating insights into actionable growth strategies. You will operate in a highly data-informed and AI-augmented marketing environment, partnering closely with Product Marketing, Sales, and Marketing Operations. The role is ideal for a marketing leader who thrives in ambiguity, enjoys building from early-stage signals, and can influence revenue outcomes through both strategy and execution.

Accountabilities:

• Own and define multi-channel revenue marketing strategy across B2B and emerging D2C audiences, including prioritization of acquisition channels such as paid media, search, email, events, referrals, and social platforms.
• Design, launch, and iterate early-stage growth experiments to establish scalable consumer acquisition approaches, including messaging, channel validation, and CAC benchmarking.
• Analyze full-funnel performance across segments and channels, transforming data into strategic recommendations that influence marketing and revenue direction.
• Maintain a structured experimentation roadmap to ensure continuous learning and compounding insights over time.
• Partner closely with Sales to evaluate pipeline quality, conversion drivers, and objections, ensuring alignment between marketing activity and revenue outcomes.
• Oversee the quality and strategic use of AI-generated marketing outputs, defining governance and ensuring audience-fit and accuracy.
• Collaborate with Product Marketing and Marketing Operations to align messaging, improve automation, and strengthen marketing systems and reporting frameworks.

Requirements:

• 4–7 years of experience in demand generation, growth marketing, or revenue marketing roles.
• Proven track record of improving pipeline quality and conversion rates, not solely focusing on lead volume growth.
• Experience working across both B2B and consumer or prosumer marketing environments.
• Strong analytical capabilities with the ability to interpret complex data and translate insights into actionable business decisions.
• Hands-on experience with marketing automation and CRM platforms, particularly HubSpot for reporting, workflows, and funnel analysis.
• Comfort operating in ambiguous, early-stage, or rapidly evolving growth environments.
• Excellent communication and stakeholder management skills, with the ability to influence cross-functional teams.
• Experience in proptech, fintech, marketplaces, or dual-sided/B2B2C models is a plus, as is exposure to product-led or community-led growth strategies.

Benefits:

• Competitive base salary ranging from $145,000 to $183,000 depending on location and experience, plus equity.
• Comprehensive healthcare coverage including medical, dental, and vision plans.
• 401(k) retirement plan with company matching contributions.
• Flexible paid time off, including vacation, sick days, and scheduled company breaks.
• Generous parental leave policy and family-building financial support.
• Home office and wellness stipends to support remote work and well-being.
• Health Savings Account (HSA) and Flexible Spending Accounts (FSA) with employer contributions.
• Life and disability insurance coverage.
• Annual lifestyle stipend to support personal development and well-being.