Senior Product Marketing Manager, Email Hub - Remote Eligible

Senior Product Marketing Manager, Email Hub

This role offers the opportunity to shape the messaging, positioning, and go-to-market strategy for a fast-growing email platform within a dynamic, creator-first environment. You will work closely with cross-functional teams to translate complex email functionality—automation, segmentation, deliverability, and analytics—into compelling narratives that drive adoption, engagement, and long-term value. The role combines strategic thinking, creative content development, and data-driven decision-making, with ownership over launches, educational resources, and customer enablement. You will influence how creators and community businesses grow through email, while operating in a highly collaborative, remote-friendly, and globally distributed team. The position provides scope to innovate, mentor, and make a measurable impact on product adoption and business growth.

Accountabilities

Own messaging and positioning for the Email Hub product, translating complex functionality into clear, compelling value propositions.

Develop high-impact product content, including website copy, lifecycle emails, launch assets, sales decks, and product collateral.

Plan and execute go-to-market strategies for new features and optimizations in collaboration with Product, Growth, and Engineering teams.

Enable Sales and Customer Success teams with materials such as pitch decks, FAQs, battlecards, demos, and internal training.

Create customer-facing educational resources including guides, FAQs, onboarding flows, and best-practice examples to maximize adoption.

Gather customer insights and performance data to refine messaging, positioning, and launch strategies for continuous improvement.

Contribute to broader product marketing initiatives, ensuring Email Hub narratives align with the overall community-first product vision and brand.

Requirements

The ideal candidate combines strategic product marketing expertise with strong content and cross-functional collaboration skills:

5+ years of product marketing experience, ideally within a high-growth software company, with a focus on messaging, positioning, and copywriting.

Exceptional written communication, storytelling, and simplification skills; ability to translate complex product surfaces into clear customer value.

Proven track record creating messaging frameworks and executing go-to-market strategies from strategy to execution.

Deep understanding of customer personas and pain points, with the ability to craft customer-first solutions.

Experience collaborating with Product, Growth, Sales, and Customer Success teams to drive adoption and revenue growth.

Strong sense of ownership and ability to work independently in a remote, fast-paced environment.

Proficiency in English at CEFR Level C1 / ILR Level 5.

Bonus: Experience in email or lifecycle products, growth marketing, or experimentation frameworks.

Benefits

Competitive U.S.-benchmarked salary: $140,000–$160,000 USD per year, with annual review and increase potential.

Startup equity opportunities.

Fully remote role with flexible work arrangements.

35 days of paid time off annually and paid sabbatical after 5 years.

Medical coverage for you and your family or reimbursement options, depending on location.

Parental leave for expanding families.

Home office and learning & development stipends.

Annual company retreats held in inspiring global locations.

High-autonomy, outcomes-focused culture in a globally distributed, inclusive team.