VP, Inflluencer Marketing & Client Services - Remote Eligible

VP, Influencer Marketing & Client Services

This is a high-impact executive role at the crossroads of culture, commerce, and the creator economy. You will lead the development and scaling of performance-driven influencer marketing programs that deliver measurable business outcomes across diverse industries. Acting as both a strategic advisor and revenue driver, you will build strong client relationships while shaping innovative, data-backed creator strategies. The role combines leadership, analytics, and creativity, offering the opportunity to influence market positioning and drive growth. You will work in a fast-paced, collaborative environment where experimentation, performance, and innovation are at the core. This position is ideal for a forward-thinking leader passionate about leveraging creators, AI, and data to redefine modern marketing.

Accountabilities:

• Lead the design and execution of full-funnel influencer marketing strategies across paid, earned, and owned channels, ensuring alignment with business goals.
• Serve as the senior strategic partner for key clients, owning relationships, campaign performance, and long-term growth opportunities.
• Build and scale creator go-to-market frameworks tied to product launches, cultural moments, and brand positioning.
• Oversee creator partnerships end-to-end, including identification, vetting, negotiation, and performance optimization.
• Translate campaign data into actionable insights and compelling narratives that demonstrate impact and ROI.
• Integrate AI-powered tools into workflows to enhance audience targeting, creator selection, and performance forecasting.
• Lead, mentor, and develop high-performing teams while establishing scalable processes and quality standards.
• Drive business growth through new client acquisition, account expansion, and strategic pitch development.
• Manage budgets, ensuring efficient allocation of spend and strong financial performance across campaigns.

Requirements:

• 8–12 years of experience in influencer marketing, creator strategy, or brand partnerships, including at least 3 years in a senior leadership role.
• Proven success in building and scaling performance-driven influencer programs with measurable outcomes.
• Deep knowledge of the creator ecosystem, including platforms, talent management, pricing structures, and compliance standards.
• Established network of creators, talent managers, and industry partners across multiple verticals.
• Hands-on experience leveraging AI tools for audience insights, creator analytics, and campaign optimization.
• Strong client-facing and communication skills, with the ability to influence and advise senior stakeholders.
• Analytical mindset with the ability to interpret data and translate it into strategic decisions.
• Expertise across major and emerging social platforms and performance marketing tactics (affiliate, paid amplification, etc.).
• Leadership experience with a track record of building, mentoring, and scaling teams.
• Passion for culture, content, and the evolving relationship between brands and creators.

Benefits:

• Competitive executive-level salary and performance-based incentives.
• Flexible work arrangements, including remote-friendly options.
• Comprehensive healthcare coverage.
• Opportunities for professional growth and leadership development.
• Exposure to innovative technologies, including AI-driven marketing tools.
• Dynamic, collaborative, and fast-growing work environment.
• Access to high-profile clients and cutting-edge campaigns across industries.