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Marketing Strategy & Operations Manager

Develop and implement global marketing investment and performance strategies
Singapore
Mid-Level
1 week ago
Klook

Klook

A travel services platform offering booking for tours, attractions, and activities for destinations around the world.

Marketing Strategy & Operations Manager

We are Asia's leading platform for experiences and travel services, and we believe that we can help bring the world closer together through experiences.

Founded in 2014 by 3 avid travelers, Ethan Lin, Eric Gnock Fah and Bernie Xiong, Klook inspires and enables more moments of joy for travelers with over half a million curated quality experiences ranging from the biggest attractions to paragliding adventures, iconic museums to rich cultural tours, and other convenient local travel services across 2,700 destinations around the world.

We work hard and play hard, upkeeping our high-performing culture as we are guided daily by our 6 core values:

  • Customer First
  • Push Boundaries
  • Critical Thinking
  • Build for Scale
  • Less is More
  • Win as One

We never settle, and together, we believe in achieving greater heights and realizing endless possibilities ahead of us in the dynamic new era of travel. Care to be a part of this revolution? Join us!

What You'll Do (Main Accountabilities)

  • Build demand forecasts and investment models that guide budget allocation and performance strategy for annual and quarterly marketing planning cycles
  • Guide budget allocation, resourcing, and operational efficiency across channels and markets.
  • Partner with cross-functional teams to gather data and provide insights
  • Launch and manage end-to-end rollout of selected high-priority marketing projects.
  • Create integrated marketing strategies, ensuring synergy across paid, owned, and earned channels.
  • Elevate operational efficiency through toolkits, frameworks, and onboarding programs

What You'll Need (Capabilities)

  • Strong background in marketing strategy, business operations, or consulting, with 3-4 years of experience.
  • Strong stakeholder communication and alignment at multiple levels.
  • Good understanding of marketing funnels, CAC, GMV, and ROI models.
  • Strong analytical toolkit: SQL, BigQuery, Excel, Tableau/Looker (or similar).
  • Proactively identify gaps and demonstrating the ability to structure and solve complex, ambiguous problems
  • Fluent in English; additional Asian language skills are a plus.
  • Industry experience in e-commerce, tech, or high-growth consumer brands preferred.

What You'll Get

  • Play a key role in shaping the growth strategy of a leading global travel and experiences platform.
  • Drive strategic initiatives with direct commercial and operational impact.
  • Work in a culture that values smart thinking, innovation, and bold execution.
  • Every day brings new challenges and opportunities to create real change.
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Marketing Strategy & Operations Manager
Singapore
Marketing
About Klook
A travel services platform offering booking for tours, attractions, and activities for destinations around the world.