Praktikant (m/w/d) Trade Marketing

Trade Marketing/Category Management Internship

To support our Trade Marketing/Category Teams, we are offering a full-time internship starting in October 2025 for a duration of at least six months at Kraft Heinz in Düsseldorf.

Do you want to gain first relevant insights into trade marketing/category management and learn how marketing strategies are developed and implemented? Are you striving to learn new things and drive projects independently? If your answer to all these questions is "Yes," then you are in the right place – welcome to Kraft Heinz!

Your tasks:

• Designing national and customer-specific promotions
• Developing channel-specific strategies and measures in collaboration with external agencies
• Supporting conceptual and strategic projects between the internal interfaces in brand marketing and sales
• Independently analyzing various studies and market data of the trade
• Supporting the creation of sales and information materials for internal and external communication of product newness and changes

Your qualifications:

• You are in an advanced bachelor's or master's program, ideally with a focus on marketing
• First practical experience in the form of internships or work-study activities, ideally in the FMCG environment
• Good MS-Office skills
• Strong communication skills and a structured and independent way of working
• Fluent German and English

What we offer:

• An exciting internship with projects that you accompany and carry out independently
• A dynamic and international working environment with strong brands
• Regular feedback discussions to continuously develop your professional and personal competencies
• An attractive and market-appropriate compensation
• Flexible working hours and a hybrid working model

Düsseldorf. Kraft Heinz is an Equal Opportunity Employer – Underrepresented Ethnic Minority Groups/Women/Veterans/Individuals with Disabilities/Sexual Orientation/Gender Identity and other protected classes.