Senior Marketing Executive

Senior Marketing Executive

We are looking for a Senior Marketing Executive to work on projects from small to big aimed at creating awareness and engagement for beauty brands under Ksisters. The ideal candidate has a deep passion for all things beauty, brand storytelling and our mission to be the ultimate destination for all things K-beauty. Reporting to the Assistant Marketing Manager (AMM), you will have the opportunity to grow as an E-commerce/Beauty Marketing expert by working in end-to-end Digital Marketing, E-commerce & Retail operations.

Founded in 2016 by Jungmin Lee, Ksisters is now one of the most popular beauty/fashion e-commerce startup in Singapore, curating hard-to-find Korean beauty, fashion and lifestyle products raved by Koreans.

Responsibilities:

• Plan and execute activations and campaigns to support new launches and brands' key promotions.
• Ensure launch/campaign readiness, planning and execution of product launches/marketing activations to ensure alignment with brand strategy in collaboration
• Lead the development of brand collaterals (brochures and gift with purchases)
• Work closely with Trade Marketing team to lead brand launch/ in-store activation in Watsons and Guardian.
• Develop product pages for new launch product by localising from the original Korean content.
• Support AMM on media campaigns, KOL marketing & liaison and social campaigns to drive brand growth.
• Support the team in daily operations follow-up & execution (quality issues, or any brand related matters)
• HQ liaison for all brand related matters
• Support / Lead new launch physical events
• Work closely with Contents Creation team, for contents created to align with promotion schedule, campaigns and/or events.