Director, Marketing Technology Implementation

Marketing Technology Implementation Leader

Labcorp is a global life sciences and healthcare company harnessing science for human good. Every day, our mission is to improve health and improve lives. We are seeking a Marketing Technology Implementation Leader to join our dynamic team.

In this role, you will support the implementation, configuration, and ongoing operation of our marketing technology stack in alignment with globally defined architecture, platforms, and standards. You will collaborate closely with marketing, sales, and IT teams to ensure our technology solutions are effectively implemented, adopted, and operated under established global guidance.

Job Responsibilities:

• Implementation & Integration
• Support the execution of marketing-technology related implementations and integration activities in accordance with global standards, approved toolsets, and documented processes.
• Platform Knowledge Develop and maintain operational familiarity with the organization's marketing technology stack to support execution, configuration, routine troubleshooting, and user enablement, consistent with globally defined standards and guidance.
• Tool Expansion / New Tools
• Identify execution gaps, configuration needs, or usage challenges in existing tools and document findings and recommendations for review and decision by global Marketing Technology leadership.
• Troubleshooting
• Troubleshoot and resolve routine configuration, data, and integration issues related to marketing technology in accordance with global playbooks, escalating complex non-standard architectural or platform-level matters to global platform owners as required.
• Governance & Process
• Support the Sr. Director of Marketing Technology in executing and adhering to governance frameworks and operational processes defined by global leadership to support the rollout of marketing technologies.
• Training & Enablement
• Provide training and support to marketing team members on the use of marketing technology platforms using global training materials, documentation, and standards.
• Industry Trends & Innovation
• Stay current with industry trends, emerging technologies, and best practices in MarTech and share relevant operational insights to inform continuous improvement discussions.

Minimum Qualifications:

• 10 years of experience in MarTech implementation, configuration, integration, and ongoing operations in a global environment
• Proficiency in implementing and managing marketing technology platforms, including Adobe, Salesforce, marketing automation (Eloqua), analytics (Adobe Customer Journey Analytics), following centrally defined architecture and standards

Preferred Qualifications :

• Solid understanding of data integrations from an implementation and operational support perspective
• Experience supporting integrations within the Adobe product suite under established global frameworks
• Strong analytical, problem-solving, and organizational skills with keen attention to detail

Labcorp is proud to be an Equal Opportunity Employer:

Labcorp strives for inclusion and belonging in the workforce and does not tolerate harassment or discrimination of any kind. We make employment decisions based on the needs of our business and the qualifications and merit of the individual. Qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), family or parental status, marital, civil union or domestic partnership status, sexual orientation, gender identity, gender expression, personal appearance, age, veteran status, disability, genetic information, or any other legally protected characteristic. Additionally, all qualified applicants with arrest or conviction records will be considered for employment in accordance with applicable law.

We encourage all to apply

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