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Database Marketing Specialist

Assist in developing predictive analytics models to understand customer behavior trends
Stateline, Nevada, United States
Junior
1 week ago
Landry's

Landry's

Operates a diverse portfolio of restaurants, hospitality venues, casinos, and entertainment attractions across the United States.

Database Marketing Assistant

Assist the Director of Database Marketing with segmentation, maintenance, analysis, and reporting of the customer database as related to marketing initiatives. This position must also exhibit a high level of professional and personalized guest service that embodies the Company's brand standard and core values (K.E.E.P. – Kindness, Engagement, Empathy and Positivity).

Responsibilities:

  • Coordinates both internally and externally to ensure all marketing communications are sent out on time.
  • Develop reports utilizing MS Excel and SQL.
  • Assist in post-campaign and post-event analysis and create reporting for distribution to management team regarding casino offer, new business, event and tournament performance.
  • Tracks invoices and assists with budget management.
  • Proofreads mail and email communications for accuracy.
  • Demonstrate precision in data analysis and data proofing.
  • Assists with predictive and post analytics to understand consumer behavior, including implementation of test and control methodology.
  • Executes on workflow processes to produce marketing offers and tracking.
  • Supports marketing team in execution of promotions and events.
  • Assist and participate in marketing functions as required.

Qualifications:

  • Organization skills and attention to detail.
  • Ability to maintain priority lists and meet deadlines in stressful times.
  • Strong verbal and written communication skills.
  • Proficient with Microsoft Office, especially Excel and Outlook.
  • Experience with SQL preferred.
  • *PLEASE NOTE: THIS POSITION REQUIRES A GAMING LICENSE BY THE NEVADA GAMING CONTROL BOARD
  • EDUCATION AND/OR EXPERIENCE: 1-2 years relevant experience working in casino industry preferred.
  • Bachelor's degree or related work experience equivalent.
  • Gaming and/or Marketing background is a plus.
  • Knowledge of Aristocrat/Oasis casino management system also a plus.

Posted Salary Range USD $5,000.00 - USD $60,000.00 /Yr.

Benefits:

  • Multiple benefit plans to suit your needs.
  • Paid Time Off.
  • 401K Opportunities.
  • Opportunities for advancement.
  • Positive and respectful work environment where diversity is valued.
  • Generous employee discounts on dining, retail, amusements, and hotels.
  • Community volunteer opportunities.

Disclaimer: The above information is intended as a high-level overview of the responsibilities and qualifications for the position and does not represent the full job description which will include all responsibilities, skills, duties, requirements, and working conditions associated with the job. For more information or to see the full job description, contact the Human Resources department at the location in which you are applying.

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Database Marketing Specialist
Stateline, Nevada, United States
Marketing
About Landry's
Operates a diverse portfolio of restaurants, hospitality venues, casinos, and entertainment attractions across the United States.