AI Marketing Technologist

AI Marketing Technologist

We're looking for an AI Marketing Technologist to join our Marketing team in Toronto, Ontario, Canada. You will architect, build and deploy AI-driven tools and workflows that unlock insights, automate processes and scale experimentation across the organization. As part of the AI Marketing Pod, you'll partner closely with cross-functional teams, especially our Marketing Automation, IS and Data teams, to evaluate new tools, perform rigorous analyses, and turn fragmented data into integrated, intelligent systems that fuel customer acquisition, engagement and retention.

What you'll be doing:

• AI Tooling & Workflow Automation Build and deploy internal AI automations and prompt-driven workflows to streamline insight gathering, simulate customer scenarios, analyze data, and scale internal research.
• AI Agent Deployment & Configuration Oversee setup and configuration of AI agents using low-code/no-code platforms. Ensure agents are properly "trained" or configured for text analysis, semantic search and real-time insights without deep technical intervention. Establish feedback loops to monitor performance and continually refine outputs based on stakeholder input.
• Experimentation & Insights Partner with Go To Market stakeholders to design fast, structured tests for messaging, targeting and full-funnel optimization—from acquisition through expansion and churn.
• Prototype to Production Rapidly spin up proof-of-concepts (POCs) that mature into reliable internal tools, dashboards and integrations.
• Process Optimization Identify GTM inefficiencies and, in collaboration with our IS team, deploy AI or automation to remove bottlenecks, improve speed-to-insight and reduce manual effort.
• Data Analysis & Reporting Work hand-in-hand with the Data team to ingest, model and analyze large, complex data sets; extract key findings; craft expert summaries; and distribute actionable insights.
• AI Education & Enablement Train and support marketing teammates on emerging AI tools; build documentation and onboarding paths to drive adoption.
• Tool & Trend Evaluation Monitor new AI and MarTech trends. In collaboration with IS, evaluate and pilot tools for personalized outreach, creative testing and behavior-triggered campaigns.

What you need to bring:

• Hands-on technical skills Strong Python experience and proven ability to build scripts, workflows or prototypes using platforms like AirOps, RelevanceAI, HumanFirst or Zapier.
• Platform fluency Familiarity integrating with Salesforce, ChurnZero and Gong.
• GTM savvy Solid understanding of go-to-market strategy, product marketing principles and customer lifecycle analytics.
• AI in marketing Track record operationalizing AI in lead scoring, insight extraction or campaign automation.
• Analytical mindset Ability to synthesize data, design experiments and communicate insights clearly across teams.
• Generative AI expertise Experience in prompt engineering and leveraging large-language models for content, research and insights.
• Collaboration Proven background working across seniority levels and skill sets (Marketing, P&T, Sales, IS, Data) to enable rapid experimentation and learning loops.
• BI & dashboarding Experience with Looker or similar tools is a plus.
• Proactive attitude A bias for action and the ability to influence stakeholders to drive tangible business outcomes.

Be a changemaker

You'll enjoy:

• A flexible work environment that empowers you to do your best work
• A culture that celebrates performance
• The chance to make an impact in a team that's big enough for career growth, but lean enough to make your voice heard
• Career-defining opportunities

Plus benefits designed to keep you happy, healthy and fulfilled.

• Flexible paid time off and remote work policies
• Equity options, because this is your company too
• Contributions to your pension plan. Your future matters
• Training opportunities to grow your skills and career
• Health and wellness credit so you feel your best
• Time off to volunteer and give back to your community
• Interest groups, employee led networks, social committees to sponsored sports teams
• Computer purchase program to get your personal Macbook
• Enhanced parental leave to support growing families

Fuel your growth. Find your people.

At Lightspeed, your growth is our priority. We invest in you with continuous learning opportunities, global mobility and benefits designed to support you—all within a driven, diverse and inclusive team that's passionate about empowering our communities.