Gestionnaire Principale Du Marketing Produit, Services Financiers - Remote Eligible

Principal Product Marketing Manager (Financial Services)

We are looking for a principal product marketing manager (financial services) to join our team. You will define how financial services products succeed at Lightspeed—being responsible for positioning, go-to-market strategy, and how we use data and AI to accelerate growth.

What you will do:

• Define the positioning and messaging of Lightspeed’s financial services products, relying on a deep understanding of customers, market, and competition
• Be responsible for the end-to-end go-to-market strategy for major product and feature launches, from strategy to execution and performance measurement
• Collaborate closely with product, data, sales, and marketing teams to align strategies, influence roadmaps, and ensure successful launches
• Leverage data and analytics to identify growth opportunities across the funnel and guide GTM strategy and optimization
• Design and implement AI-powered approaches to enhance search, segmentation, messaging, and go-to-market execution
• Lead complex, cross-functional initiatives involving multiple teams and regions, fostering alignment and achieving measurable business results
• Act as the voice of the customer, bringing key insights to the organization to guide product, positioning, and growth strategy
• Mentor and evolve product marketing practices within the team through thought leadership and best practices

What you will bring:

We are a team of five working remotely across North America. Our team is responsible for building scalable growth systems that drive adoption and revenue for Lightspeed’s financial services products through lifecycle marketing.

We are looking for a senior candidate with the following experience:

• 10 years or more of experience in product marketing, product management, strategy, consulting, finance, sales, or related roles, with progression in responsibility and autonomy
• Experience in financial services, fintech, payments, or a related field (required)
• Experience leading complex, cross-functional initiatives and influencing senior stakeholders without direct authority
• Responsibility for business results—not just deliverables—in a growing or large-scale technology company
• Excellent written and verbal communication skills, with the ability to distill complex ideas into clear, compelling narratives
• Data-driven decision-making, with strong analytical skills and experience synthesizing information from customer research, performance metrics, and market dynamics
• Use of data tools such as SQL, Looker (or equivalent) to guide strategy and measure impact
• Application of AI tools or techniques to enhance go-to-market strategy, research, or execution
• Ability to anticipate customer needs and translate learnings into sustainable product and go-to-market strategies
• Capacity to navigate ambiguous environments, define clear direction, and foster alignment across teams

We know that a person represents much more than what is on their resume. If you are not sure you have the ideal profile for the role… click on the “Apply” button and take a chance!

You will be able to enjoy:

• A flexible work environment that will allow you to perform at your best
• A culture that celebrates performance
• The opportunity to have an impact within a team large enough to grow professionally, but agile enough for your voice to be heard
• Opportunities that will shape your career

Not to mention benefits designed to promote your happiness, health, and fulfillment:

• Flexible paid time off and remote work policies
• Stock purchase options, because it’s also your company
• Contributions to your retirement plan, because your future matters to us
• Training opportunities to develop your skills and career
• A health and wellness allowance to keep you at your best
• Volunteer time off to get involved in your community
• Interest groups ranging from employee-led groups to sponsored sports teams
• A computer purchase program to get your personal MacBook
• Enhanced parental leave to support growing families