Brand Experience Marketing Intern - Remote Eligible

Brand Experience Marketing Intern

Macmillan Learning is a privately-held, family-owned education publishing and services company and because of that we're able to focus on what's most important—helping students of all abilities and backgrounds learn and succeed. Education creates opportunities for students, helps develop lifelong skills, and enhances our society. At Macmillan Learning, we recognize the important role that educational content and technology play in supporting that. All that we do—from the pioneering products and learning materials we create for high school and college students, to the authors and creators we sign—is in service of ensuring that students of all abilities and backgrounds engage, learn and succeed. Our mission is to inspire what's possible for every learner. We envision a world in which every learner succeeds. Through our content, tools, and services, we aim to make that a reality.

The Brand Experience Intern supports creative, digital, and operational initiatives across the marketing organization. The Brand Experience team ensures the brand is executed clearly, consistently, and effectively across campaigns, digital platforms, and live experiences.

This role will work closely with website content and search optimization experts (SEO/AEO/GEO) and collaborate with experiential marketing and channel/campaign strategists. The intern will gain exposure to cross-functional marketing workflows, brand systems, website operations, search strategy, and content production processes.

Throughout the internship, the individual will build skills in organization, creative execution, digital performance reporting, content optimization, project coordination, and marketing operations.

What will you be doing and learning?

• Support creative asset and content organization.
• Assist with website content updates, proofreading, and basic copy drafting.
• Conduct search research and help implement content optimizations across SEO (Search Engine Optimization), AEO (Answer Engine Optimization), and GEO (Generative Engine Optimization).
• Assist with performance reporting and data management using tools such as SEMrush and Mentionlytics (familiarity preferred, not required).
• Compile data into clear, concise reports and presentations.
• Coordinate with cross-functional partners to support website, content, and brand initiatives.
• Provide general project and operational support across the Brand Experience team.

Skills / Knowledge:

• You must be enrolled in a degreed program (i.e. Bachelor's, Master's, etc).
• We will accept applicants graduating from their degree in Spring 2026.
• Recent graduates within the last 6 months will be considered.
• Strong organizational skills and attention to detail.
• Interest in brand, digital marketing, website strategy and optimization, and creative production.
• Strong written and verbal communication skills.
• Comfort working with data and summarizing insights into clear takeaways.
• Ability to manage multiple tasks and meet deadlines.
• Curiosity about emerging trends in search, AI, and digital content optimization.

This internship is eligible for remote participation, excluding the following locations: Alaska, Arkansas, California, Washington DC, Hawaii, Illinois, Mississippi, Nevada, South Dakota, Washington State, West Virginia, Wyoming.

Macmillan Learning is a division of the Holtzbrinck Publishing Group, a global media company headquartered in Stuttgart, Germany.

We are an Equal Opportunity Employer. We are actively seeking job applicants who reflect a broad representation of differences, including race, ethnicity, religion, sex, sexual orientation, gender identity/expression, physical ability, neurodiversity, age, veteran, family and economic status and background, geographical background and status, and perspective. We believe that the best companies reflect the incredible diversity in viewpoints, backgrounds, and identities of the world in their staffs, and are committed to inclusive hiring across departments and levels.