Visual Communications Designer - MUSC Foundation

Visual Communications Designer - MUSC Foundation

The Visual Communications Designer is a creative force responsible for bringing brand storytelling to life across digital and print platforms. This role develops compelling, on-brand visual concepts that span digital campaigns, dynamic presentations, print collateral, advertising, large-format displays, and promotional materials. With a strong command of design principles and production standards, the Visual Communications Designer translates creative briefs into high-impact assets that engage audiences, maintain brand integrity, and drive results across integrated marketing campaigns.

Location: This position will primarily work on-site in Downtown Charleston

Required Education and Experience: Bachelors Degree or equivalent and at least 3 years of related professional experience, or an equivalent combination of education and relevant experience.

Essential Duties and Responsibilities:

• Concept and execute visually compelling design solutions across a wide range of formats, including websites, presentations, digital ads, social media graphics, email templates, brochures, signage, large-format displays, and promotional materials
• Design high-impact assets for multi-channel, integrated campaigns that engage target audiences and align with campaign objectives, ensuring visual hierarchy, typography, and composition enhance and elevate copy
• Apply web, UI/UX, and accessibility best practices to digital design, producing ADA-compliant experiences that support readability, contrast, responsive behavior, and cross-platform consistency
• Prepare and optimize digital assets for web performance, including scalable graphics, compressed imagery, and responsive image formats
• Perform image retouching, photo manipulation, and custom illustration as needed to support creative production

Brand & Identity – 25%

• Create visual concepts that elevate and reinforce brand identity consistently across all platforms and touchpoints, adhering to established guidelines for color, typography, imagery, and tone
• Contribute to the evolution of brand assets, templates, style guides, and reusable design systems to support a cohesive visual language across the organization
• Develop wireframes and prototypes to guide user-centered design decisions and support developer collaboration on technically feasible, front-end-aligned solutions

Print Production – 5%

• Prepare accurate, production-ready files for print and digital delivery with proper color calibration across CMYK, Pantone, RGB, and web HEX color systems
• Partners with print vendors to package production files, conduct preflight checks, and perform color matching and QA to resolve issues prior to production

Project Management – 20%

• Manage multiple design projects simultaneously from concept through final delivery, meeting deadlines without sacrificing quality
• Collaborate closely with donor relations, stewardship, annual giving, events and marketing teams, copywriters, and key stakeholders to translate creative briefs into effective visual solutions, communicating proactively on project status, timelines, and creative direction
• Stay current with emerging design trends, tools, and best practices to continuously bring fresh ideas to the team

Minimum and/or Preferred Qualifications:

• At least 3 years of professional graphic design experience with demonstrated work across print and digital platforms
• Expert proficiency in Adobe Creative Suite, including Illustrator, Photoshop, and InDesign
• Strong understanding of print and digital production standards, including color systems (CMYK, Pantone, RGB), file preparation, and vendor coordination
• Experience designing multi-channel integrated marketing campaigns
• Proficiency using wireframe tools such as Figma
• Exceptional eye for layout, typography, color, and visual composition
• Ability to manage multiple projects and deadlines in a fast-paced environment
• Portfolio required demonstrating range and quality across digital and print work
• Experience with presentation design (PowerPoint, Google Slides, or similar)
• Knowledge of digital advertising specs and platform requirements (Meta, Google, LinkedIn, etc.)
• Experience working within established brand guidelines in a corporate or agency environment

Competencies:

• Creative vision paired with disciplined production accuracy
• Strong communication and collaboration skills across cross-functional teams
• Detail-oriented with a commitment to quality at every stage of the design process
• Adaptable and solutions-oriented, with the ability to balance creative ambition with practical constraints
• Self-motivated with a passion for design excellence and continuous learning

Additional Job Description:

Physical Requirements:

Continuous requirements are to work indoors; possess good finger dexterity; maintain tactile sensory functions; maintain 20/40 vision corrected in one eye or with both eyes; maintain good peripheral vision capabilities; and maintain hearing acuity with correction.

Frequent requirements are to perform job functions while standing/upright, sitting, and walking/mobile; fully use both hands and arms; perform repetitive motions with hands, wrists, elbows, and shoulders; perform gross motor functions with frequent fine motor movements; reach in all directions; see and recognize objects close at hand and at a distance; match or discriminate between colors; determine distance and relationship between objects including depth perception; and hear and/or understand whispered conversations at a distance of 3 feet.

Infrequent requirements are to work outdoors in all weather and temperature extremes; work in confined/cramped spaces and dusty areas; kneel and squat to perform job functions; perform pinching operations; lift and carry 15 lbs. unassisted; lift objects up to 15 lbs. from floor level to a height of 36 inches unassisted; and push or pull objects up to 15 lbs. unassisted.

The Medical University of South Carolina is an Equal Opportunity Employer. MUSC does not discriminate on the basis of race, color, religion or belief, age, sex, national origin, gender identity, sexual orientation, disability, protected veteran status, family or parental status, or any other status protected by state laws and/or federal regulations. All qualified applicants are encouraged to apply and will receive consideration for employment based upon applicable qualifications, merit and business need.