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Global Product Marketer

Own the development and execution of the global Scotch-Brite brand marketing strategy and cross-functional initiatives.
Maplewood, Minnesota, United States
Senior
$164,612 – 201,193 USD / year
yesterday
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Global Product Marketer, Scotch-Brite® Brand

Collaborate with Innovative 3Mers Around the World

Choosing where to start and grow your career has a major impact on your professional and personal life, so it's equally important you know that the company that you choose to work at, and its leaders, will support and guide you. With a wide variety of people, global locations, technologies and products, 3M is a place where you can collaborate with other curious, creative 3Mers.

This position provides an opportunity to transition from other private, public, government or military experience to a 3M career.

The Impact You'll Make in this Role

As a Global Product Marketer, you will have the opportunity to tap into your curiosity and collaborate with some of the most innovative and diverse people around the world. Here, you will make an impact by:

  • Leading initiatives to improve the Scotch-Brite™ brand consumer KPI scorecard (mix, household penetration, buy rate, eCommerce penetration and growth), including timeline and cross-functional team leadership to implement impactful programs.
  • Collaborating with cross-functional and Area teams to drive sales & gross margin growth for assigned product lines; projects may include SKU rationalization, product and packaging changes, SOS updates, and price corridors or price increase recommendations.
  • Managing New Product Introduction (NPI) efforts, partnering with Insights, R&D, Finance, Portfolio Innovation and Marketing Communications team members to develop all deliverables needed for the Gate process and define a strong business case for the programs.
  • Contributing to the Scotch-Brite™ brand global marketing planning process, including ongoing market and competitive analyses as key inputs to the plan. Updating needed information for the Quarterly Portfolio Action Meeting.
  • Analyzing market and business performance as directed, providing consumer insights into the monthly Quality, Complaints, Ratings and Reviews Meeting and contributing to the planning and execution of the business plan to hit financial targets over the strategic plan horizon and ensure the health of the product portfolio.

Your Skills and Expertise

To set you up for success in this role from day one, 3M requires (at a minimum) the following qualifications:

  • Bachelor's degree or higher (completed and verified prior to start)
  • Seven (7) or more years of marketing, strategy creation, business operations, new product development/commercialization, and/or project management in a private, public, government or military environment

Additional qualifications that could help you succeed even further in this role include:

  • MBA or graduate degree in marketing, strategy, business development or other related field from an accredited institution
  • Ten (10) or more years of marketing, strategy creation, business operations, new product development/commercialization, and/or project management across a cross-functional team in a private, public, government or military environment
  • Previous experience in the Consumer Packaged Goods (CPG) industry
  • Knowledge or experience in a variety of consumer retail channels
  • Ability to leverage quantitative and qualitative data to understand consumer behaviors and trends
  • Experience working in a global environment across multiple countries
  • Skills include self-drive, analytical abilities, cross-functional leadership, excellent communication and presentation skills

Work location:

  • On-site: This role follows an on-site working model, requiring the employee to work at least four days a week at the 3M Center in Maplewood, MN.

Travel: May include up to 25% domestic/international

Relocation Assistance: Is not authorized

Must be legally authorized to work in country of employment without sponsorship for employment visa status (e.g., H1B status).

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Global Product Marketer
Maplewood, Minnesota, United States
$164,612 – 201,193 USD / year
Product
About Minnesota Jobs
Provides statewide employment services, job listings, and workforce development resources for job seekers and employers in Minnesota.