Marketing Manager - Avvance POS Lending

Avvance Point Of Sale Lending Marketing Manager

At U.S. Bank, we're on a journey to do our best. Helping the customers and businesses we serve to make better and smarter financial decisions, enabling the communities we support to grow and succeed in the right ways, all more confidently and more often—that's what we call the courage to thrive. We believe it takes all of us to bring our shared ambition to life, and each person is unique in their potential. A career with U.S. Bank gives you a wide, ever-growing range of opportunities to discover what makes you thrive. Try new things, learn new skills and discover what you excel at—all from Day One.

As a wholly owned subsidiary of U.S. Bank, Elavon is committed to building the platforms and ecosystems that help over 1.5 million customers around the world to achieve their financial goals—no matter what they need. From transaction processing to customer service, to driving innovation and launching new products, we're building a range of tailored payment solutions powered by the latest technology. As part of our team, you can explore what motivates and energizes your career goals: partnering with our customers, our communities, and each other.

Develops and leads the marketing strategy for U.S. Bank Avvance Point of Sale Lending to deliver customer-centric, multi-channel marketing programs to maximize customer growth, retention and engagement. Identifies and communicates key performance indicators to ensure marketing strategies are yielding positive return on investment as well as to modify and optimize strategies as necessary. Uses segment specific marketing strategies and media to launch marketing programs and/or products in collaboration with agencies, product, sales and technical teams.

Marketing Plan and Strategy Ownership

• Own the development and ongoing management of the Avvance marketing plan in support of merchant acquisition, onboarding, and activation goals.
• Translate Avvance business priorities into clear, executable marketing strategies across seller enablement, partner distribution, merchant-to-consumer marketing, and events.
• Partner with cross-functional stakeholders to ensure marketing plans are aligned with product capabilities, growth priorities, and distribution strategies.

Marketing Asset Development and Management

• Create and maintain marketing assets supporting internal seller and external partner seller activities, including flyers, solution sheets, email templates, presentations, and sales enablement materials.
• Develop merchant-to-consumer marketing materials such as launch kits, in-store signage, flyers, and co-branded assets.

Trade Show and Event Marketing Support

• Own the planning and execution of Avvance trade show and event marketing support, including booth graphics, signage, handouts, digital displays, and supporting sales collateral.
• Ensure trade show messaging and materials are aligned with the Avvance marketing plan, product positioning, and compliance standards.
• Support pre-event planning and post-event asset updates to enable effective seller follow-up and merchant engagement.

Messaging Consistency and Digital Alignment

• Coordinate and ensure consistent Avvance messaging across U.S. Bank.com, Avvance.com, and Elavon.com.
• Ensure marketing materials and digital content accurately reflect current product positioning, pricing constructs, and required disclosures.

Co-Branded Creative Review and Compliance

• Serve as the primary reviewer for partner and merchant co-branded marketing materials.
• Manage the end-to-end process for ushering creative assets through Legal and Compliance review.
• Ensure materials adhere to brand standards, regulatory requirements, and disclosure guidelines while supporting timely partner and merchant launches.

Operational Efficiency

• Establish repeatable templates, standards, and workflows to support scalable marketing execution.
• Improve turnaround times and predictability for seller, partner, merchant, and event-related marketing requests.

The role offers a hybrid/flexible schedule, which means there's an in-office expectation of 3 or more days per week and the flexibility to work outside the office location for the other days.

If there's anything we can do to accommodate a disability during any portion of the application or hiring process, please refer to our disability accommodations for applicants.

Our approach to benefits and total rewards considers our team members' whole selves and what may be needed to thrive in and outside work. That's why our benefits are designed to help you and your family boost your health, protect your financial security and give you peace of mind. Our benefits include the following:

• Healthcare (medical, dental, vision)
• Basic term and optional term life insurance
• Short-term and long-term disability
• Pregnancy disability and parental leave
• 401(k) and employer-funded retirement plan
• Paid vacation (from two to five weeks depending on salary grade and tenure)
• Up to 11 paid holiday opportunities
• Adoption assistance
• Sick and Safe Leave accruals of one hour for every 30 worked, up to 80 hours per calendar year unless otherwise provided by law

U.S. Bank is an equal opportunity employer. We consider all qualified applicants without regard to race, religion, color, sex, national origin, age, sexual orientation, gender identity, disability or veteran status, and other factors protected under applicable law.

The salary range reflects figures based on the primary location, which is listed first. The actual range for the role may differ based on the location of the role. In addition to salary, U.S. Bank offers a comprehensive benefits package, including incentive and recognition programs, equity stock purchase 401(k) contribution and pension (all benefits are subject to eligibility requirements). Pay Range: $98,175.00 - $115,500.00