Offline Marketing Manager, Financial Services

Investment Representative

Moomoo Canada Financial Inc. (MFC) is a subsidiary of FUTU Holdings Inc., a global leader in online brokerage and wealth management solutions. Moomoo is one of the most trusted and innovative retail trading platforms, serving over 24 million active users worldwide. We offer an advanced, user-friendly trading platform for do-it-yourself traders, empowering them to take control of their financial futures.

Having launched in Canada just over a year ago, MFC has experienced significant growth and success. Based in Toronto, with convenient access to the city's Line 1 TTC subway, our new office boasts bright, open spaces and spectacular views of the city. As we continue to scale, we are seeking to expand our team with a dynamic, growth-mindset Investment Representative.

At Moomoo Financial Canada Inc., we're not just building a brokerage — we're redefining how Canadians invest. As part of a global fintech leader, we equip investors with cutting-edge technology, market intelligence, and client experience that stands apart. Whether you're new to investing or a seasoned trader, Moomoo offers the tools to trade smarter and grow faster.

Role Overview

As the Offline Marketing Manager at Moomoo Financial Canada, you will be responsible for building a high-impact offline acquisition and conversion engine, with a strong focus on the physical store as a core channel. This role centers on driving brand awareness, attracting high-quality foot traffic, and converting users through in-store experiences and offline marketing initiatives.

You will lead the development and management of the offline marketing team, ensuring strong execution, seamless customer experience, and alignment with key business goals (account conversion and asset growth). You will also collaborate cross-functionally with brand, product, and compliance teams to deliver a tech-forward and professional offline brand experience.

1. In-store Marketing & Conversion

• Design and execute physical store marketing initiatives to drive walk-in traffic and improve conversion rates
• Plan and deliver seminars, investment workshops, and educational sessions to build user trust and engagement
• Develop and optimize the full conversion funnel: traffic → engagement → account opening → funding
• Partner with product teams to integrate platform features (e.g., trading tools, market data) into offline experiences
• Track and analyze key metrics (foot traffic, participation rate, account conversion, funding rate) to continuously improve ROI

2. Offline Campaigns & Partnerships

• Lead end-to-end planning and execution of offline marketing campaigns across both in-store and external channels
• Manage the full lifecycle of campaigns from ideation to execution and post-event evaluation
• Build and manage partnerships with offline channels and stakeholders (e.g., venues, communities, and partner organizations)
• Ensure all initiatives align with brand strategy and enhance overall engagement and visibility
• Oversee budgets and vendor management to ensure efficient and high-quality delivery

3. Team Building & Management

• Recruit and build a high-performing offline marketing and store operations team
• Develop structured training programs covering product knowledge, conversion skills, and compliance requirements
• Define and manage key performance indicators (KPIs), including traffic, conversion rates, and customer quality
• Use data-driven insights to improve team performance and marketing effectiveness
• Foster a results-driven and performance-oriented team culture

4. Key Client Experience & Acquisition

• Design in-store experiences to attract and engage high-value clients
• Drive acquisition and conversion of high-net-worth individuals through personalized offline touchpoints
• Build and manage relationships with key clients to support retention and referrals
• Ensure all touchpoints reflect a premium, professional brand experience