Optimize paid media across Google, Meta, TikTok, and emerging platforms
Build and manage Email/SMS campaigns that increase retention and LTV
Develop and execute full-funnel strategies to grow acquisition, conversion, and loyalty
Partner with creative, operations, and development teams to design, test, and optimize landing pages and user journeys
Forecast, track, and report on campaign performance, surfacing actionable insights
Manage agency and platform partners on budgets, pacing, KPIs, and execution
Lead A/B testing and growth experiments across ads, creative, and on-site experiences
Work cross-functionally to identify new opportunities for scalable, sustainable growth