Manager, Studio Marketing Partnerships, Fandango
The Studio Marketing Partnerships Manager at Fandango will join a small, yet mighty team to support executing cross-channel marketing campaigns and programs that drive critical marketing support for Fandango's business units and our Studio relationships at large. Core responsibilities will include leading the charge on the marketing efforts for key Studio titles across the full title lifecycle (theatrical through in-home windows) via creative asset management and delivery, trafficking approvals from studios, aggregating and presenting performance details of promotions, and other marketing efforts as they come up. This role will internally touch all major consumer facing divisions of the organization, including integrated marketing, partner marketing, social media and content strategy, performance marketing and CRM. Externally, this position will have exposure to film and content marketing throughout the entire marketing lifecycle and include marketing strategy, media planning, growth marketing, execution, reporting, insight generation and optimization both within and across various channels.
Responsibilities include:
- Serve as the day-to-day point of contact for clients and studio partners, including fielding, promotional requests, answering campaign-related questions, pitching ideas, and navigating feedback to relevant internal team members.
- Work with external partners and cross-functional stakeholders across the organization to build marketing programs as well as lead end-to-end marketing activation execution for key studio titles in theatrical and home entertainment windows.
- Lead project management on custom deliverables and timelines for Studio campaigns, including building project plans and overseeing all campaign elements from creative development, production, trafficking approvals, performance tracking, and reporting.
- Draft pitch materials, presentation decks, and share promotional plans for major theatrical/in-home releases, aggregate reporting on campaigns and promotions, work to build recommendations for marketing plans and build wrap reports using compiled program data.
- Partner with legal team to develop partnership agreements and promotional program rules.
- Collect & share competitive & industry trends, new technologies within the film/TV business and performance marketing arenas.
- Maintain tracking documents and calendars across marketing team.
- Any other duties as defined by Marketing leads.
Desired Characteristics:
- Bachelor's degree preferred, with a concentration in marketing, advertising, or another related discipline.
- Experience with project management systems (Asana, Jira/Confluence, etc.), with tracking/database apps (Airtable/Salesforce), and with other systems that help teams get organized is a plus.
Additional Job Requirements
- This position has been designated as hybrid, generally contributing from the office a minimum of three days per week.
- Must be willing to work in the Los Angeles, CA office, minimum 3 days per week.
This position is eligible for company sponsored benefits, including medical, dental and vision insurance, 401(k), paid leave, tuition reimbursement, and a variety of other discounts and perks. Learn more about the benefits offered by NBCUniversal by visiting the Benefits page of the Careers website. Salary range: $75,000 - $90,000 (bonus eligible).