Product Manager, Martech

Product Manager, MarTech

NBCU's Media Group is looking for a Product Manager to drive the evolution of our Marketing Technology capabilities. This role will work on the Growth, Go-to-Market Marketing Technology team, reporting to the MarTech – Channel Technology Director, and will be responsible for owning the generation of new capabilities aligning with CRM tools & channels for Peacock – managing requests by gathering requirements, facilitating business cases, and prioritizing the intra-team roadmap.

A successful candidate will have a blended background including experience with both the technical integration and strategic application sides of marketing. They will be detail-oriented and well-organized; a leader who successfully works across multiple stakeholders to take ambiguous needs and flesh them out with details and structure.

Candidate must have strong knowledge of the global Marketing Technology space with a deep perspective on ideal architecture, tool selection, and data privacy regulations. It is crucial that this candidate is always up to date on the latest players in marketing software, A/B testing, attribution, and other tools with an opinion on the best platforms for the job.

Basic Qualifications:

• 3+ years of marketing technology and/or product management experience
• Understanding of Marketing Technology stack architecture, including interplay between Customer Engagement tools and data warehouses
• Familiarity with global data privacy & consent regulations
• Certifications & demonstrated development experience in core marketing platforms including CEP [Braze, Iterable, Salesforce Marketing Cloud], CEP [mParticle, Segment], & MMP [Branch, Kochava, AppsFlyer]
• In-depth knowledge & experience managing infrastructure & deliverability for CRM channels including email, push, & in-product notifications
• Development & integration experience with personalization platforms like Movable Ink
• Strong communication & story-telling skills; breaking down complex concepts and presenting to both business and technology stakeholders
• Expertise in requirements gathering; developing Business Requirements Documents (BRDs) and identifying use cases
• Proficiency with project & product management platforms [JIRA, Airtable]
• Excellent organization and communication/facilitation skills, attention to detail, and the ability to clearly and concisely articulate complex concepts for a variety of audiences
• Strong leadership skills with the proven ability to coordinate and influence team members from multiple internal departments and external vendors
• Strong character exhibiting company core values: Integrity, Creativity, Teamwork, Pioneering Spirit, and Ownership
• Bachelor's degree required

Desired Qualifications:

• Adaptable performer who can lead effectively under pressure and through significant change
• Ability to synthesize and simplify complex concepts/requirements to the team and stakeholders and tie back to business objectives.
• Culture carrier with strong leadership skills to drive, deliver, develop and inspire
• Results-oriented with initiative to work until job is complete
• Experience within media entertainment industry a plus

Additional Requirements:

• Hybrid: This position has been designated as hybrid, generally contributing from the office a minimum of three days per week

This position is eligible for company sponsored benefits, including medical, dental and vision insurance, 401(k), paid leave, tuition reimbursement, and a variety of other discounts and perks. Learn more about the benefits offered by NBCUniversal.