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Sr. Designer, Toys

Design innovative licensed toys that align with brand storytelling and consumer trends
Los Angeles
Senior
$80,000 – 100,000 USD / year
yesterday
NBCUniversal

NBCUniversal

A leading media and entertainment company that operates news, entertainment, and sports cable networks, the NBC and Telemundo broadcast networks, television production operations, television station groups, Universal Pictures, and Universal Parks and Resorts.

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Sr. Designer, Toys

Universal Products & Experiences is looking for a creative and detail-oriented Sr Designer to join our Toys & Hardlines team. In this role, you'll help shape the future of our products by ensuring design excellence, guiding product development and collaborating with top-tier partners across the industry.

This position is eligible for company sponsored benefits, including medical, dental and vision insurance, 401(k), paid leave, tuition reimbursement, and a variety of other discounts and perks. Learn more about the benefits offered by NBCUniversal.

Salary range: $80,000 - $100,000

Qualifications

Design & Development

  • Oversee product approvals and provide timely, actionable feedback to licensees.
  • Deliver accurate design input and overlays aligned with property guidelines and priorities.
  • Serve as the design expert for assigned categories, materials, technology, and 2D/3D execution.
  • Create mood boards and concept sketches for presentations.
  • Research trends, innovations, and consumer insights to inspire new ideas.
  • Participate in all key design and development meetings.
  • Develop new product ideas and turn them into marketable lines.
  • Understand basic packaging structure, branding elements, and toy functionality.
  • Share detailed meeting recaps and action steps with management.
  • Ensure brand consistency while driving creative innovation in product development

Design Strategy

  • Work with team to identify growth opportunities in market
  • Conceptualize designs to support business strategies
  • Spot emerging trends and innovations across product categories.
  • Understand competitive market and consumer target
  • Build clear, polished design strategy presentations for internal mtgs.

Licensing Expertise

  • Understand the licensed entertainment and consumer products landscape.
  • Ensure brand consistency across licensed characters, storytelling, and asset/toolkit delivery.
  • Design and deliver show-to-shelf results
  • Communicate effectively and manage meetings and deadlines with licensees

Collaboration & Communication

  • Understands and communicates strategically to team and partners
  • Collaborate and maintain clear, consistent communication with Licensees
  • Align with Category, Franchise, Legal and Retail teams throughout development process
  • Build strong relationships with internal and external partners

Qualifications

  • 4+ years of experience in licensing, manufacturing, or consumer product design.
  • Strong traditional and digital hand-drawing skills, with a focus on figures and vehicles.
  • Proactive mindset to drive results
  • Strong communication and presentation skills.
  • Experience with licensed entertainment products
  • Strong understanding of product development and manufacturing processes.
  • Excellent illustration and design skills.
  • Proficiency in Photoshop, Illustrator, and working knowledge of InDesign, Keynote, PowerPoint, Word, and Excel.
  • Strong grasp of 2D composition and 3D form factors.
  • Highly organized, detail-oriented, and adaptable in a fast-paced environment.
  • Confident in advocating for design decisions and collaborating toward shared goals.

Education:

  • Bachelor's degree in industrial design, Toy Design, Illustration, or a related field.

Additional Requirements:

  • Travel may be required
  • Perform other related duties as assigned to support the needs of the team
  • Hybrid: This position has been designated as hybrid, which currently requires contributing from the office a minimum of three days per week. Beginning January 5, 2026, hybrid employees will be required to work from the office a minimum of four days per week. The Company reserves the right to change in-office requirements at any time.
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Sr. Designer, Toys
Los Angeles
$80,000 – 100,000 USD / year
Design
About NBCUniversal
A leading media and entertainment company that operates news, entertainment, and sports cable networks, the NBC and Telemundo broadcast networks, television production operations, television station groups, Universal Pictures, and Universal Parks and Resorts.