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Specialist II, Brand Marketing, TW GC
Lead marketing campaigns supporting the basketball and Jordan brands in Taiwan
Taipei, Taiwan
Senior
21 hours agoBe an early applicant
Nike
A global leader in athletic footwear, apparel, equipment, and accessories known for its iconic "Swoosh" logo and innovative products.
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Marketing Manager
Develop and implement marketing plans, including deep-dive consumer insights, lead agency to develop campaigns, coordinate with sales and all marketing functions to deliver brand inspiration and achieve business goals
Ensure local brand strategies aligned with Global/GC direction & priorities; identify & manage assets to story-tell brand inspiration & innovation (mainly support on basketball & Jordan brand)
Collaborate with cross-functional teams to create authentic brand experiences to inspire local consumers
Drive and manage agency including the aspects of creative, production, event, digital, etc.
Educational and experience requirements:
- Bachelor's degree above, minimum 5 years of work experience in Marketing or related experience in brand communication/product management/event execution/O2O consumer journey planning
- Solid experience in working with cross functional teams and leading cross functional projects
- Excellent time/project management skills with positive working morale
- A strong focus on results & details
- Team player, sports lover & brand advocator
About Nike
A global leader in athletic footwear, apparel, equipment, and accessories known for its iconic "Swoosh" logo and innovative products.