Product Manager 2, Customer Access Management - (hybrid, Seattle, WA)

Product Manager 2

We are looking for a Product Manager 2 to own and evolve the customer access management experience across Nordstrom's digital properties. This role sits at the heart of our customer identity strategy—owning the sign-in and sign-up experiences that are the first touchpoint a customer has with Nordstrom's digital ecosystem. You will drive the roadmap for authentication, passwordless experiences, and loyalty enrollment—work that directly impacts how millions of customers identify themselves, access their accounts, and engage with the Nordy Club.

As a member of the Nordstrom Product Management team, you will own the strategy, roadmap, and execution for our Customer Access Management (CAM) space. Your work spans authentication (sign-in, sign-up, passwordless/OTP), loyalty enrollment, and the integrated identity experiences that power the broader Nordstrom digital journey. You will partner closely with engineering, experience design (XD), the Loyalty team, and business stakeholders to deliver experiences that are seamless for customers and strategic for Nordstrom.

A Day in the Life…

Product Strategy and Vision – Define and drive a clear product vision for the CAM space, connecting near-term roadmap work to Nordstrom's long-term identity strategy. Evangelize your vision with engineering, XD, Loyalty, and business leadership.

Customer Problem Framing – Ground your roadmap in a deep understanding of the customer. Lead with the customer problem—synthesizing research, data, and behavioral insights to define what we should build and why, not just what has been asked for.

Roadmap Development and Prioritization – Develop and maintain a multi-phase product roadmap that balances short-term delivery with long-term progress. Prioritize ruthlessly based on customer impact, business value, and technical feasibility.

Definition and Decomposition – Write complete user stories, acceptance criteria, and measurement plans. Drive backlog refinement and requirements development in close partnership with engineering, ensuring your squad is focused on work that delivers customer and business value.

Stakeholder Management and Influence – Navigate a broad, complex stakeholder landscape—including tech and product leadership, loyalty business, compliance, analytics, and XD. Build alignment across groups with competing priorities and drive decisions forward with conviction.

Hypothesis Testing and Measurement – Design experiment frameworks with clear KPIs, decisioning thresholds, and success criteria. Evangelize a test-and-learn mindset and use data to validate hypotheses and drive roadmap adjustments.

Collaborative Delivery – Drive progress against deliverables, proactively managing risks and dependencies. Partner with engineering on day-to-day backlog management, agile ceremonies, and launch planning to ensure outcomes are achieved.

Continuous Discovery – Stay close to the customer through research, behavioral data, and feedback loops. Monitor key performance metrics (auth rate, enrollment rate, conversion, sign-in/sign-up rates) and use insights to continuously refine your product approach.

You Own this if you Have...

• 3+ years of product management experience, with demonstrated ownership of authentication, account management, or customer identity products
• Proven ability to frame customer problems clearly—grounding product decisions in customer research, behavioral data, and insight rather than feature requests alone
• Experience developing and owning multi-phase product roadmaps, including prioritization across competing stakeholder needs and business objectives
• Strong stakeholder management skills with the ability to drive alignment across cross-functional groups—including engineering, design, business, compliance, and analytics—in a matrixed organization
• Demonstrated ability to write complete user stories, acceptance criteria, and measurement plans, and to partner effectively with engineering on backlog refinement and agile delivery
• Strong verbal and written communication skills, including the ability to present product strategy and trade-offs to senior leadership
• Proficient in data analysis and product performance metrics; comfortable designing experiment frameworks and using data to validate decisions
• Bachelor's degree in Computer Science, Engineering, Business, or a related field, or equivalent combination of education and experience

Preferred

• Experience in loyalty program products, customer identity platforms, or digital account creation and onboarding flows
• Familiarity with identity and access management concepts, including passwordless authentication, OTP, and single sign-on (SSO)
• Background in or exposure to fraud prevention, account security, or identity verification—including tools like Forter or similar platforms
• Experience working across compliance and security requirements as they relate to customer-facing digital products
• Comfort working with engineering teams on technically complex, cross-domain initiatives

We've got you covered…

• Medical/Vision, Dental, Retirement and Paid Time Away
• Life Insurance and Disability
• Merchandise Discount and EAP Resources

A few more important points...

The job posting highlights the most critical responsibilities and requirements of the job. It's not all-inclusive. There may be additional duties, responsibilities and qualifications for this job.

For Los Angeles or San Francisco applicants: Nordstrom is required to inform you that we conduct background checks after conditional offer and consider qualified applicants with criminal histories in a manner consistent with legal requirements per Los Angeles, Cal. Muni. Code 189.04 and the San Francisco Fair Chance Ordinance. For additional state and location specific notices, please refer to the Legal Notices document within the FAQ section of the Nordstrom Careers site.

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Pay Range Details

The pay range(s) below has been provided in compliance with state specific laws. Pay ranges may be different for other locations. Pay offers are dependent on the location, as well as job-related knowledge, skills, and experience.

$121,500.00 - $188,500.00 AnnualThis position may be eligible for performance-based incentives/bonuses. Benefits include 401k, medical/vision/dental/life/disability insurance options, PTO accruals, Holidays, and more. Eligibility requirements may apply based on location, job level, classification, and length of employment. Learn more in the Nordstrom Benefits Overview by copying and pasting the following URL into your browser: https://careers.nordstrom.com/pdfs/Ben_Overview_16.pdf