Senior Manager, Account Based Marketing

Make An Impact With Ntt Data

Join a company that is pushing the boundaries of what is possible. We are renowned for our technical excellence and leading innovations, and for making a difference to our clients and society. Our workplace embraces diversity and inclusion – it's a place where you can grow, belong and thrive.

Key Responsibilities

• Program Strategy & Execution
• Governance & Operating Model
• Performance & Measurement
• Collaboration & Communication
• Content, Best Practice & Knowledge Sharing
• Team Leadership & Development
• Budget & Resource Management

Knowledge and Attributes

• Strategic & Commercial Acumen
• Leadership & Collaboration
• Communication & Influence
• Execution & Results Orientation
• Cultural Intelligence
• Personal Qualities

Academic Qualifications and Certifications

• Bachelor's degree in Marketing, Business Administration, Communications, or related field (Master's preferred).
• ABM certifications or industry-recognized marketing accreditations desirable.
• Continuous learner with evidence of professional development in digital marketing, client engagement, business development or industry marketing.

Required Experience

• Minimum 7–10 years of experience in B2B marketing, and at least 1 year in ABM.
• Strong track record in account-based marketing (ABM) and industry-specific marketing in technology, consulting, or professional services environments.
• Demonstrated experience in leading cross-regional or multi-country marketing programs within a matrixed organization.
• Solid understanding of ABM methodologies (1:1, 1:Few, and 1:Many) and their application to drive business growth.
• Skilled in multi-channel engagement strategies, data-driven marketing, and the use of behavioral, intent, and predictive data to optimize client engagement.
• Proficient in program measurement frameworks, particularly those linking marketing outcomes to relationship, reputation, and revenue.

Workplace type: Hybrid Working

About NTT DATA

NTT DATA is a $30+ billion trusted global innovator of business and technology services. We serve 75% of the Fortune Global 100 and are committed to helping clients innovate, optimize and transform for long-term success. We invest over $3.6 billion each year in R&D to help organizations and society move confidently and sustainably into the digital future. As a Global Top Employer, we have diverse experts in more than 50 countries and a robust partner ecosystem of established and start-up companies. Our services include business and technology consulting, data and artificial intelligence, industry solutions, as well as the development, implementation and management of applications, infrastructure, and connectivity. We are also one of the leading providers of digital and AI infrastructure in the world. NTT DATA is part of NTT Group and headquartered in Tokyo.

Equal Opportunity Employer

NTT DATA is proud to be an Equal Opportunity Employer with a global culture that embraces diversity. We are committed to providing an environment free of unfair discrimination and harassment. We do not discriminate based on age, race, color, gender, sexual orientation, religion, nationality, disability, pregnancy, marital status, veteran status, or any other protected category. Join our growing global team and accelerate your career with us. Apply today.