Senior Manager, Marketing

Senior Marketing Manager

Our client is a renowned luxury residential real estate firm with over 120 offices in premier markets nationwide. Their mission is to deliver an exceptional client experience through best-in-class service, expansive reach, and influential market presence. Their success is the agents, trusted advisors with access to the most reliable data, innovative technology, and continuous education, allowing them to lead with confidence at every stage of the real estate journey. As part of the internal marketing team, you'll have the opportunity to support the agents and elevate the brand through inspired strategy, design, and storytelling.

They have an exciting opportunity available for a dynamic and experienced Senior Marketing Manager to join our Florida Regional Marketing team, supporting the Palm Beach markets. This full-time role is critical in enhancing brand presence, agent visibility, and market performance throughout the region. The ideal candidate is both strategic and hands-on—an exceptional communicator and collaborator with a passion for luxury branding, real estate, and agent success. Local travel is required to visit these markets. You will serve as the day-to-day marketing partner for agents, guiding them through best practices, tools, and resources while helping bring their unique brands to life. This role requires someone who thrives in a fast-paced environment, is highly organized, and possesses a proactive and solutions-oriented mindset.

Key responsibilities include:

• Executing the local marketing strategy, aligning with company-wide brand goals and regional business objectives.
• Serving as the primary marketing contact for local agents, providing high-touch support and strategic recommendations for listing promotion, brand development, and client engagement.
• Overseeing execution of integrated marketing campaigns across print, digital, direct mail, social, and event activations.
• Collaborating with in-house design teams and cross-functional departments to manage production timelines, approvals, and delivery of agent materials and brand campaigns.
• Maintaining brand integrity and ensuring consistency with the firm's visual identity and voice across all materials.
• Monitoring and analyzing local market trends and competitive activity, transforming insights into marketing opportunities and agent education.
• Identifying and implementing new tools, processes, and efficiencies to improve the agent's marketing experience.
• Facilitating agent onboarding from a marketing perspective, including training on Elliman's proprietary platforms and marketing suite.
• Supporting event planning and brand activations in-market, including broker open houses, community sponsorships, and office initiatives.
• Managing and reconciling regional marketing budget in partnership with the Florida Marketing Director.

Qualifications and skills include:

• 5+ years of relevant marketing experience, preferably in real estate, luxury, or a client-service-driven industry.
• Strong understanding of integrated marketing across traditional, digital, social, and experiential channels.
• Excellent client service orientation with the ability to build trust and rapport with agents and internal stakeholders.
• Proactive problem-solver and creative thinker with a strong aesthetic sensibility and an eye for luxury branding.
• Demonstrated project management skills with the ability to handle multiple priorities in a deadline-driven environment.
• Outstanding communication skills—both written and verbal.
• Proficiency in marketing tools such as Canva, Adobe Creative Suite (InDesign/Photoshop), and Microsoft Office; experience with CRM and email platforms a plus.
• Bachelor's degree in Marketing, Communications, or a related field preferred.

If you're a motivated marketing professional who is passionate about brand building, client success, and the luxury real estate space, please apply.