Senior Director Of Marketing

Senior Director of Marketing

Premier Orthopaedics, a leading healthcare organization in the Greater Philadelphia region, is seeking a Senior Director of Marketing to oversee strategic marketing initiatives, elevate brand awareness, and drive patient growth. This is a high-impact leadership role with the opportunity to shape Premier's marketing strategy while partnering closely with executive leadership and external partners.

What We Offer:

• Comprehensive medical, vision, and dental coverage, plus employer-paid life insurance and a competitive 401(k) match
• Generous paid time off, including vacation, sick days, and holidays
• Career growth and professional development opportunities
• Employee recognition programs and referral incentives

Key Responsibilities:

• Develop and lead the execution of annual marketing plans, including budget oversight
• Conduct market analyses to identify growth opportunities, monitor industry trends, and evaluate competitors
• Strengthen Premier's brand across digital, social, and traditional platforms
• Manage vendor partnerships to support marketing and outreach initiatives
• Present strategic recommendations and business cases to executive leadership
• Define, measure, and report on key marketing performance metrics
• Partner with operations and leadership teams to drive patient acquisition strategies
• Ensure brand consistency and adherence to organizational guidelines

Qualifications:

• Bachelor's degree in marketing, communications, business, or related field
• 5+ years in a managerial or director-level role in healthcare marketing (healthcare experience required)
• Strong expertise in patient acquisition strategies and healthcare marketing best practices
• Proficiency in Google Analytics, Google Ads, and social media advertising platforms
• Proven ability to lead teams and collaborate with executive leadership

About Premier Orthopaedics:

Premier Orthopaedics is one of the region's largest and most respected providers of comprehensive musculoskeletal care. With over 150 providers across more than 50 locations in Pennsylvania and New Jersey, Premier delivers expert care in orthopaedics, spine, sports.