Direct Response Media Buyer (full - stack Growth + Funnel Strategist) - Remote Eligible

Direct Response Media Buyer

We are scaling multiple fast-growth brands across supplements, telehealth, travel subscriptions, tech, and AI/automation and we're on the hunt for a world-class Direct Response Media Buyer who thrives on owning the entire customer acquisition funnel from ad click to conversion.

This is not just a media buying role. You'll be the CRO, strategist, and performance marketer—responsible for crafting, testing, and scaling full-funnel systems that convert cold traffic into customers across Facebook/Instagram, Google, and TikTok Shop.

We're looking for a true direct response killer—someone who can write high-converting copy, build optimized funnels, and scale paid traffic profitably. If you think like a growth CMO but love getting your hands dirty inside the ad account and landing pages, we want to hear from you.

What You'll Own

Media Buying Across Paid Social + Search

• Plan, launch, and scale campaigns on Meta (Facebook/IG), Google, and TikTok Shop
• Daily analysis of campaign performance to optimize creative, audiences, bidding, and spend
• Ruthless focus on ROAS, CAC, and LTV

Conversion Rate Optimization + Funnel Strategy

• Own and optimize full funnel architecture—landing pages, advertorials, checkout flows, upsells
• Lead A/B tests across pages, hooks, CTAs, and offers
• Turn performance data into actionable testing roadmaps

Direct Response Copywriting That Sells

• Write (or guide) ads, headlines, lead-ins, advertorials, and VSL scripts that drive conversions
• Match copy angles to customer psychology and platform behavior

Funnel + Offer Creation

• Architect new funnels from scratch to launch new products or verticals (supplements, telehealth, etc.)
• Coordinate landing page design, copy, and structure with internal or external designers
• Leverage proven DR frameworks to continuously launch and test new offers

Ownership & Strategic Growth Leadership

• Set KPIs, manage budgets, and hold yourself accountable to results
• Collaborate closely with founders and marketing leadership
• Build and eventually lead a small performance team as we scale