Senior Product Evangelist (global Product Marketing)

Senior Product Evangelist (Global Product Marketing Lead)

Joining Razer will place you on a global mission to revolutionize the way the world games. Razer is a place to do great work, offering you the opportunity to make an impact globally while working across a global team located across 5 continents. Razer is also a great place to work, providing you the unique, gamer-centric #LifeAtRazer experience that will put you in an accelerated growth, both personally and professionally.

Job Responsibilities:

The Senior Product Evangelist (Global Product Marketing Lead) for Razer's Notebook and Accessories business unit drives global product marketing and portfolio strategy for our portability and docks lineup. This role is responsible for the development and execution of go-to-market plans, spearhead strategic business initiatives, and ensure the team consistently achieves key objectives and fiscal targets.

Essential Duties and Responsibilities

• Develops and drives global marketing plans for assigned product line.
• Drives marketing roadmap requirements by working with the product development team to maintain an extended roadmap plan.
• Responsible for all product marketing and management functions of assigned product line.
• Develops comprehensive product launch plan for all new launches, presents to internal stakeholders, and drives execution of plan at a detailed level.
• Supports PR teams through participation, able to effectively communicate with the outside press and represent the product and company as required.
• Prepares and delivers on-time marketing assets for various sales and communications channels.
• Ensures the development and execution of accessory marketing activities within various regions around the world, working closely with regional cross-functional teams.
• Represents division at various public-facing events, customer and partner meetings.
• Attend regular meetings with global stakeholders to ensure product updates and execution of marketing initiatives to help drive growth.
• Responsible for understanding the market and competitive offerings of assigned products.
• Gathers input from various sources (market, press, customers, forums, etc.) to drive feedback on business and market requirements into the product planning process to help shape the platform roadmap.
• Drives input into the creative strategy of assigned products, including packaging, advertising, web content and marketing, merchandising, and promotions.
• Works with outside vendors and strategic partners to drive initiatives and actions that help support overall product and business initiatives.
• Collect and consolidate sample demand for upcoming product launches with regional teams, product managers, and other key stakeholders.
• Track and ensure budgets are maintained for applicable category spend.
• Other duties as assigned

Pre-Requisites:

Qualifications

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

• 5-7 years of product management and marketing experience in consumer electronics industry; personal computer hardware highly preferred with experience in gaming a big plus.
• Experience developing and overseeing execution of marketing plans.
• Experience with PC or consumer electronics sales channels, retail, direct, online and distribution.
• Able to write marketing copy and provide design direction on creative including digital marketing, web merchandising, print ads, video, graphics, etc.
• Has previously developed detailed marketing plans and was involved in articulating the strategy and requirements for success.
• Ability to work independently and to prioritize and handle multiple tasks and projects concurrently.
• Strong administrative, organizational, and communication skills include ability to successfully interact with executive management.
• Preferred experience of working in a global company with multiple stakeholders across different countries and time zones.

Salary Ranges (per annum): $115,000.00 - $193,215.00

Disclaimer: Exact compensation may vary based on skills, experience, and location.

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