Marketing Manager - ( E - Commerce )

Marketing Manager (E-Commerce)

Rentokil PCI is the leading pest control service provider in India. A Rentokil Initial brand, Rentokil PCI was formed in 2017 through a joint venture (JV) between Pest Control India, the number one pest control company in India, and Rentokil, the world's leading pest control brand. Rentokil PCI aims to set new standards for customer service having operations across 300 locations in India.

About the Role:

An e-commerce manager is responsible for the day-to-day operations of an e-commerce business, including the development, management, and optimization of the online store. The person will report to the Head – Ecommerce Business. The incumbent will have to work as part of a multi-functional team and this involves collaboration with the internal team and external stakeholders.

Job Responsibilities:

• Driving sales performance, analyzing past performance, and setting realistic targets
• Ensuring the online experience is user-friendly and on-brand, and managing customer retention and loyalty programs
• Spearheading digital marketing efforts, and analyzing competitors to identify opportunities and threats
• Making decisions about products, pricing, and promotions
• Writing management reports on sales performance, and presenting insights to stakeholders
• Using historical data to forecast future trends
• Conducting experiments to test different website elements, marketing campaigns, or pricing strategies

Key Result Areas:

• Communication - An e-commerce manager should be able to clearly communicate job duties to their team and plans to management
• Data Analysis - E-commerce managers need to understand what their customers like and dislike to increase revenue
• Digital Marketing, Google Analytics, Performance Marketing, Brand Marketing
• Conversion Rate - This KPI shows how well a website converts visitors into customers. A higher conversion rate is better for revenue
• Customer life time value - Monitoring and improving customer lifetime value (CLV) can help keep customers coming back and boost brand loyalty and revenue

Competencies (Skills essential to the role):

• Communication Skills
• Data analysis

Interested candidates can email to alfeeya.siddiqui@rentokil-pci.com along with Current CTC/Expected CTC/Notice Period