Regional Marketing Manager

Pursue Progress, Discover Extraordinary

Better is out there. Better medications, better outcomes, better science. But progress doesn't happen without people – people from different backgrounds, in different locations, doing different roles, all united by one thing: a desire to make miracles happen. So, let's be those people.

At Sanofi, we provide equal opportunities to all regardless of race, colour, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, ability or gender identity.

Understand and analyze regional market information, support sales force to make right decisions promotional activities according to the characteristics of each product, market conditions, customers' information and competitive product information.

Deliver accurate product knowledge through market activities, provide effective support for expand and penetrate the market and achieve the regional sales targets.

Fully understand the company's central marketing strategy to ensure the proper implementation of the product strategy.

Allocate territory and promotion activities rationally, ensure the effectiveness of execution by continuous follow up; analyze the rationality of resource utilization and input-output ratio, keep optimizing resource allocation to achieve the maximum utilization of resources.

Support in promotional tool development (DA, gimmicks, slide kits and etc.) propose region specific promotional materials, if appropriate Organize Sales-related activity planning & execution at city/provincial level/ Establish long-term and productive relationship with key customers and decision maker, deliver the company's policies and product information efficiently, build a solid and win-win relationship accordingly. Maintain good working relationship with regional KOL and important speaker. Data analysis to support RM to make and adjust regional plan RM

JOB-HOLDER ENTRY REQUIREMENTS:

Education: Bachelor degree or above in sales/marketing/Medical or related field

Experience & knowledge: At least two years working experience in product management or regional marketing management. Able to travel frequently domestically based on business request in the requirement. Familiar with existing medical and biological products regulations and policies. Have a solid working knowledge of market research, product sales and sales promotion activities. Able to analyze data, to evaluate promotional/tactical activities and to prepare marketing plans.