National Marketing Manager
SGS
National Marketing Manager
SGS is the world's leading inspection, verification, testing, and certification company. SGS is recognized as the global benchmark for quality and integrity. SGS operates a network of over 2,000 offices and laboratories around the world.
Job Description
Establish positioning, identify target audiences, coordinate and develop marketing plans with specific objectives across different channels and segments. Lead the execution of marketing programs from start to finish, leveraging internal support and driving collaboration. Analyze customer insights, consumer trends, market analysis, and marketing best practices to build successful strategies.
Evaluating and optimizing marketing and pricing strategies. Analyzing market trends and preparing forecasts. Generating new business leads. Increasing brand awareness and market share. Coordinating marketing strategies with sales, financial, and content creation functions both locally and with the global marketing teams. Developing and coordinating the marketing budgets with local business units. Overseeing branding, advertising, and promotional campaigns. Coordinating the marketing staff within local business units. Promoting our brand at trade shows and major industry-related events. Keeping informed of marketing strategies and trends.
Qualifications
Minimum 3 years of marketing/business development experience. University graduate or further education, or equivalent on the job experience. Ability to work independently as well as collaboratively. Excellent written, verbal, and interpersonal communication skills.