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Contract Marketing Copywriter - Remote Eligible
Develop persona-driven marketing content to generate Sales Accepted Leads
Remote
yesterday
SmartLogic
A software development firm specializing in custom web and mobile applications, using technologies like Ruby on Rails and Elixir.
1 Similar Job at SmartLogic
Marketing Writer Pilot Engagement
SmartLogic is a custom web and mobile application consultancy with 20 years of experience building scalable, reliable, and mission-driven software. Our marketing focus is on generating Sales Accepted Leads (SALs) by aligning content with our Ideal Customer Profiles (ICPs).
To support three integrated campaigns in Q4 2025, SmartLogic seeks a contract marketing writer for a pilot engagement. The goal is to test working relationship, quality, and campaign impact with the option to transition to a retainer in 2026.
The primary goal is to create persona-driven marketing content that generates SALs by:
- Converting case studies into one-pagers that can be used in outreach.
- Developing landing page copy that clearly conveys pain points, outcomes, and CTAs.
- Producing email sequences (subject lines + body copy) for Apollo and newsletter tracks.
- Writing ad copy (LinkedIn, search, display).
- Drafting blog posts aligned with approved content angles.
Deliverables may include:
- Case Study One-Pagers (2–3 per campaign)
- Landing Page Copy (1 per campaign)
- Email Cadence Content (~15 emails per campaign)
- Ad Copy Variations (3–5 per campaign)
- Blog Posts (1–2 per campaign, 800–1,000 words)
What we'll provide you:
- Messaging Matrices (Public Health, HealthTech, Data & Analytics)
- Brand Messaging Playbook & Editorial Guide
- Case Studies & Templates
- Campaign Briefs with ICP definitions, personas, proof points, and event strategies
- Access to SmartLogic Marketing Lead and other staff for content reviews and revisions
About SmartLogic
A software development firm specializing in custom web and mobile applications, using technologies like Ruby on Rails and Elixir.