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Marketing Manager : Private Segment

Lead integrated marketing campaigns to drive brand growth and customer engagement
Johannesburg, Gauteng, South Africa
Senior
yesterday
Standard Bank Group

Standard Bank Group

One of Africa's largest banking groups offering a variety of financial services across sub-Saharan Africa.

5 Similar Jobs at Standard Bank Group

Marketing Manager: Private Segment

Standard Bank Group is a leading Africa-focused financial services group, and an innovative player on the global stage, that offers a variety of career-enhancing opportunities – plus the chance to work alongside some of the sector's most talented, motivated professionals. Our clients range from individuals, to businesses of all sizes, high net worth families and large multinational corporates and institutions. We're passionate about creating growth in Africa. Bringing true, meaningful value to our clients and the communities we serve and creating a real sense of purpose for you.

Job Description

We are seeking a strategic and results-driven Marketing Manager to lead and execute integrated marketing campaigns that drive brand growth, customer engagement, and business performance. This role is ideal for a seasoned marketer with a strong track record in campaign management, stakeholder management, and strategic planning.

Qualifications

Degree in Marketing, Business, Communications, or related field. Experience Required

Minimum 7 years of progressive experience in marketing, with at least 3 years in a middle management role· Proven experience in developing and executing successful marketing campaigns.· Excellent communication, leadership, and project management skills.

Key Responsibilities

Strategic Planning: Develop and implement marketing strategies aligned with business objectives and customer insights.

Campaign Management: Lead end to end execution of multi channel campaigns, ensuring timely delivery and measurable impact.

Project Team Leadership: Manage cross functional and project teams, fostering a culture of creativity, accountability, and continuous improvement.

Stakeholder Engagement: Collaborate with internal teams and external partners to ensure alignment and execution excellence.

Budget Oversight: Manage marketing budgets, ensuring optimal allocation of resources and ROI tracking.

Performance Analysis: Monitor campaign performance, generate and share insights, and refine strategies accordingly.

Brand Stewardship: Uphold brand standards and ensure consistent messaging across all touchpoints.

Additional Information

Behavioral Competencies: Adopting Practical Approaches Articulating Information Challenging Ideas Checking Details Convincing People

Technical Competencies: Brand Communications Direct Marketing Project Management Quality Control Stakeholder Management

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Marketing Manager : Private Segment
Johannesburg, Gauteng, South Africa
Marketing
About Standard Bank Group
One of Africa's largest banking groups offering a variety of financial services across sub-Saharan Africa.