Marketing Manager

Marketing Manager

LaSalle Network has partnered with a healthcare based marketing agency in seeking a strategic, detail-oriented Marketing Manager to support large-scale, multi-channel public health and community-focused campaigns. This Marketing Manager will lead projects from strategy through execution, working closely with creative, research, and account teams to deliver high-impact marketing programs that reach diverse and underserved communities.

The ideal candidate brings 5–7 years of experience, preferably within an agency setting and/or supporting healthcare or public health initiatives. This Marketing Manager excels at managing complex campaigns, developing insights-driven strategies, and guiding junior team members while maintaining strong client relationships.

Marketing Manager Key Responsibilities

• Lead end-to-end development of public health and awareness campaigns.
• Conduct audience research using surveys, focus groups, and community insights.
• Develop strategic approaches, messaging frameworks, and creative concepts.
• Build paid media strategies across digital, out-of-home, point-of-sale, and community-based channels.

Execution & Project Management

• Oversee the production and deployment of high-volume creative assets.
• Partner with creative teams on organic social content, website updates, and supporting materials.
• Manage timelines, deliverables, budgets, and cross-functional workflows.
• Ensure campaigns launch on schedule and meet quality standards.

Optimization & Reporting

• Monitor campaign performance and make adjustments to optimize results.
• Prepare reporting, metrics, and insights for internal teams and clients.
• Maintain ongoing communication with clients throughout project lifecycles.

Team Leadership

• Mentor and guide junior team members; provide coaching on project needs.
• Collaborate with cross-functional partners across strategy, creative, and account management.
• Serve as a steady, organized presence on fast-moving, multi-stakeholder campaigns.

Marketing Manager Qualifications

• 5–7 years of marketing experience; agency background strongly preferred.
• Experience supporting healthcare, public health, or government initiatives is a plus.
• Strong campaign strategy, audience targeting, and integrated marketing skills.
• Ability to manage large volumes of creative assets and complex project plans.
• Excellent communication and client-facing skills.
• Comfort working with diverse communities across multiple cultural contexts.
• Bilingual experience or familiarity with bilingual campaigns is a plus.
• Strong collaboration skills and ability to work across teams and disciplines.

Marketing Manager Work Environment

• Hybrid schedule: in office Monday–Thursday.
• Collaborative, mission-driven environment with a focus on community impact.
• Opportunity to contribute to meaningful campaigns that drive education, awareness, and social good

Salary: $85,000-$90,000 with medical, dental, vision, PTO and 401k offered. Lizzy Bann Principal, Marketing Recruiting LaSalle Network.

LaSalle Network is an Equal Opportunity Employer m/f/d/v. LaSalle Network is the leading provider of direct hire and temporary staffing services.