Analista De Marketing Digital Sr (e - business)
Thermo Fisher
Marketing Coordinator
Coordenate the tactics of product and institutional campaigns, from planning to post-execution, continuously reporting to stakeholders involved in each project. Support marketing managers in the realization of virtual campaigns, execution of digital partnership and sponsorship plans, and other digital marketing initiatives.
Planning and execution of product campaigns, aligning expectations and needs with respective business divisions.
Execution of regional tactics, such as publishing and boosting content on social networks, structuring email marketing automation, support in the execution of webinars, promotions, monitoring of media campaigns, and other digital communication materials.
Media management focused on sales conversion and lead generation.
Propose solutions and understand the business to optimize results.
Knowledge of media planning and optimization techniques.
Knowledge of the main digital media platforms in the market (Google Ads, Sprinkler, Social Ads).
Ability to analyze data from marketing area reports with KPIs.
Relationship with agencies and other providers that support the creation and execution of campaigns.
Good communication.
Organization.
Sense of prioritization.
Flexibility.
Sense of collaboration.
Teamwork.
Constant update on new tools and trends in the area.
Higher education.
Experience of at least 3 years in professional activities related to Digital Marketing, Ecommerce or Social Media.
Experience in dealing with agencies and other suppliers in the area.
Knowledge of digital channels, digital analytics, digital content.
Elaboration of briefings and monitoring of projects.
Intermediate/advanced English; Basic Spanish.
Availability for a hybrid work regime 2x in the office in Pinheiros.