Look into variations that motivate the company\'s potential customers. Collect and analyze data on consumer demographics, preferences, and needs to help the company to market the services. Track and analyze the company\'s sales activities, including online marketing, and analyze collected data. Forecast and track marketing and sales trends. Monitor industry statistics, collect and analyze data and information to help the company determine its position in the marketplace. Collect and analyze data on visitors\' flow on the company\'s website, preferences, and needs, and measure the effectiveness of marketing, advertising, and strategies. Provide analytic and quantitative research by accessing and verifying market trends, competitive intelligence, and sales data. Develop marketing programs and materials, including advertising, direct mailing, and online activities. Estimate the effectiveness of the current marketing, advertising, and communication actions and plans. Assess customer satisfaction with the provided services, using online interviews, questionnaires, and surveys, and recommend appropriate improvements. Help to determine the company\'s position in the marketplace by gathering data on similar businesses and analyzing their prices and marketing methods. Identify potential markets, demand, and pricing and present the results using statistical techniques and software.