Marketing Analyst - Tagging, Ad Tech

Marketing Analyst

Our Wisconsin-based financial client is looking for a fully remote Marketing Analyst to join their team for 40 hours a week for the next 12+ months. This is an exciting opportunity to partner closely with the Senior Analyst to develop measurement & strategy results reporting for digital and integrated consumer facing marketing campaigns! The Marketing Analyst will be responsible for:

• Providing qualitative and quantitative analysis, identifying patterns, insights & trends to drive outcomes and answer key business questions
• Analyzing current digital media, social media, field collateral, and website performance to determine marketing campaign effectiveness
• Cross-functional collaboration to ensure objectives are clear and aligned
• Design reusable reporting templates and data visualization, refining and improving reporting development and data gathering process to reduce time and cost

The Marketing Analyst must have:

• 5+ years of experience working with a web analytics platform and delivering channel level reporting with a marketing focus
• Strong understanding of marketing strategies and KPIs across the client journey
• Proven grasp of marketing channel classifications such as tag management, ad tech, digital marketing platform interfaces, and UTM tracking parameters
• Ability to work with large amounts of data and transform & normalize across varied but related data sets

Required Software:

• Proficient with Adobe Analytics
• Proficient with PowerBI or Excel
• SQL is preferred

Creative Circle\'s Freelance Employee benefits package includes eligibility for Minimum Essential Coverage (MEC) medical plan, dental/vision/term life package, discount prescription program, critical illness, accident, tele-behavioral health, and 401(k) plan. Sick leave is provided to Candidates whose assignment work location is in a state or city subject to sick leave laws. A Minimum Value (MV) PPO medical plan, Employee Stock Purchase Plan, and paid holiday eligibility are based on length and dates of service.

Looking forward to receiving your resume through our website and going over the position with you. Email your resume in Word to: meggan.sharma@jobalert.creativecircle.com. Please do NOT change the email subject line in any way. You must keep the JobID: MS14-1873887 -- in the email subject line for your application to be considered. Meggan Sharma - Recruiter, National Delivery For Creative Circle to represent you for this opportunity, you must be currently authorized to work in the United States without the need of employer sponsorship for a non-immigrant visa such as a H-1B, TN, or O visa. We do not support or provide training for STEM/OPT programs. Additionally, you must be physically located in and perform the work for our client in the United States.

Creative Circle is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex (including pregnancy, childbirth, breastfeeding, or related medical conditions), age, sexual orientation, gender identity or expression, national origin, ancestry, citizenship, genetic information, registered domestic partner status, marital status, disability, status as a crime victim, protected veteran status, or any other characteristic protected by law. Creative Circle will consider qualified applicants with criminal histories in a manner consistent with the requirements of applicable state and local law, including but not limited to the Los Angeles County FairChance Ordinance, the San Francisco Fair Chance Ordinance, and the California Fair Chance Act. If you need a reasonable accommodation in the application process, please contact your Recruiter (the person you\'ll be interviewing with) or a member of our Human Resources team to make arrangements.