Provide assistance for a wide range of marketing tactics and revenue growth initiatives to help execute go-to-market plans such as: demand generation and nurturing campaigns, webinars, videos, sponsorships, special events, seminars, trade show exhibits, advertising and communications.
Provide writing and marketing assistance for a wide range of marketing strategy and content tactics.
Assist supervisor and other marketing colleagues in developing and maintaining up-to-date collateral, and other content.
Follow processes and best practices to enable the tracking of marketing return on investment.
Collaborate with colleagues as appropriate to plan and execute work.
Participate in planning, project-specific, and team meetings, as necessary.
Ensure compliance with firm guidelines and brand standards.
Continuously expand knowledge base of industries or services.
Provide other marketing support as needed to agency teams: work with teams to ensure the accuracy of client and prospect lists; assist with lead management activities, as needed; provide support with Salesforce.com, as requested; participate in marketing task forces and special projects.
Perform research as needed: assist in conducting online research of specific companies, executives and target lists; use internal and external research as needed when executing work.
Maintain and expand knowledge base.