The Marketing Director provides strategic consultation to senior level administrators, driving a comprehensive marketing strategy that enhances the University\'s reputation and attracts and retains students through innovative, data-driven approaches. This position leads the development and execution of integrated marketing plans across digital, print, social media, and video platforms, highlighting the institution and elevating its brand presence in a competitive regional marketplace. Reporting to the Executive Director of University Relations and Communications, the Marketing Director will oversee brand strategy, market research, creative development, and measurable marketing initiatives that align with institutional goals. This role offers the opportunity to collaborate with senior leadership, campus partners, and external agencies to strengthen the university\'s identity and ensure consistent, impactful messaging across all platforms. The Marketing Director will also apply knowledge of artificial intelligence and other emerging communications technologies to enhance and integrate traditional marketing methods. This position will lead and develop the marketing team while fostering a positive and creative work environment. The ideal candidate is a strategic thinker and team leader passionate about building brand distinction and driving results through innovation and collaboration. Hybrid remote work...