Marketing Manager
Bon Appetit is seeking a dynamic, hospitality minded marketing professional to join our busy corporate dining operations team (full time, on site - based in San Francisco). The Marketing Manager is a key member of the Compass team with responsibility for leading the onsite marketing activities and partnering with operations to grow engagement and enthusiasm for our activities. We are looking for an outgoing marketing professional, passionate about building a branded approach that supports programs and strategy, crafting a collaborative culture and ultimately shaping our marketing, communications and promotional strategy. The role is multifaceted with oversight of strategic marketing initiatives that drive customer engagement and delight to actively supporting operational delivery.
Key Responsibilities:
- Partners with operations, Compass marketing resources, account marketing resources, to deliver a marketing strategy that aligns with business and marketing goals, builds our program and drives client/guest engagement
- Drives development and directs results-oriented marketing planning
- Develops success metrics and reporting mechanisms for marketing plans and initiatives
- Directs implementation of core marketing programs including but not limited to promotional initiatives, food service design strategies and communications
- Develops and directs retail partnerships and merchandising strategies as well as implementation to grow engagement including, but not limited to, external restaurant partnerships
- Stays appraised of food service and associated trends and characteristics of core customer groups, presents at least quarterly on important consumer and workplace trends and makes frequent recommendations on initiatives and changes
- Oversees communications strategy and implementation in partnership with account stakeholders
- Creates and develops strategic relationships with key internal operations partners.
- Builds marketing programs and promotions that build culture and enhance client positioning within the marketplace
- Actively supports client reporting through monthly, quarterly and annual business reviews to tell the story of the partnership, initiatives and outcomes
- Works with Company resources to ensure appropriate integration and collaboration
Qualifications:
- Bachelor's degree required; major in marketing, advertising or related field preferred
- 5+ years marketing management experience required, preferably to include F&B and events focused marketing experience
- Proven track record of directing and tracking marketing programs that build engagement and sales
- A strategic thinker and highly organized with ability to prepare and manage budgets
- Restaurant, fast casual or food marketing experience a plus
- Strong project management skills and ability to multi-task
- Excellent oral and written communicator with strong technical aptitude who remains abreast of market business trends
- Broad knowledge of social media and solutions that build internal and external engagement, as well as a thorough understanding of the Internet
- Self-starter with outstanding leadership and planning skills
Apply to Bon Appetit today!
Bon Appetit is a member of Compass Group USA.
Compass Group is an equal opportunity employer. At Compass, we are committed to treating all Applicants and Associates fairly based on their abilities, achievements, and experience without regard to race, national origin, sex, age, disability, veteran status, sexual orientation, gender identity, or any other classification protected by law.
Qualified candidates must be able to perform the essential functions of this position satisfactorily with or without a reasonable accommodation. Disclaimer: this job post is not necessarily an exhaustive list of all essential responsibilities, skills, tasks, or requirements associated with this position. While this is intended to be an accurate reflection of the position posted, the Company reserves the right to modify or change the essential functions of the job based on business necessity. We will consider for employment all qualified applicants, including those with a criminal history (including relevant driving history), in a manner consistent with all applicable federal, state, and local laws, including the City of Los Angeles' Fair Chance Initiative for Hiring Ordinance, the San Francisco Fair Chance Ordinance, and the New York Fair Chance Act.
Applications are accepted on an ongoing basis.
Bon Appetit maintains a drug-free workplace.
Req ID: 1468307
Bon Appetit
Johanna P Heidler