Marketing Manager, Therapies - Hybrid

Marketing Manager

Option Care Health provides infusion therapy and clinical services for patients with chronic conditions that last for years, and often, for a lifetime. This care is critical to optimize a patient's quality of life and for their long-term health outcomes.

The marketing manager will lead market insights, strategy and commercial execution for infusion therapy that improves the lives of patients with chronic diseases. This individual leads both upstream and downstream marketing activities, in close collaboration with cross-functional colleagues, to exceed our business objectives.

A. Market Expertise

Gather information from various internal and external sources to thoroughly understand the market dynamics for the following specialties/disorders:

Neurology: CIDP, Multiple Sclerosis, ALS, Duchenne Muscular Dystrophy

Immunology: Primary Immune Deficiency

Gastroenterology: Crohn's and Ulcerative Colitis

Lead primary and secondary market research efforts to summarize market dynamics; including the needs/priorities of referring physicians, health systems, payers, patients and infusion competitors.

Collaborate with cross-functional teammates in business development, clinical, operations, and sales to align on market dynamics.

B. Marketing Strategy

Lead collaboration with cross-functional peers to develop a concise strategy that positions Option Care Health to exceed our commercial goals for chronic therapies.

Create annual roadmap for all chronic marketing activities including, but not limited to: digital marketing campaigns, industry conferences, customer programs and sales resources.

C. Commercial Execution

Lead program execution for chronic strategy in close collaboration with sales, training, marketing and business development colleagues. Create scorecard and report out on metrics and KPIs in close association with sales operations.

Job responsibilities (listed in order of time spent and/or importance):

Execute marketing campaigns and sales solutions aligned to chronic business objectives.

Develop annual strategic plan and long range plan updates.

Maintain subject matter expertise for prioritized therapies.

Report quarterly measurements and tracking updates.

Create new product launch and execution plans.

Basic education and/or experience requirements:

Bachelor's Degree, MBA preferred

6+ years of marketing and/or product management experience

Healthcare industry experience (physician office and hospital/IDN setting) preferred

Travel requirements:

Up to 20%

Preferred qualifications:

Product management and P/L mindset

Multi-channel marketing

Strategic planning

Customer centricity

Passion for patient care

Energetic and fun, with 'can do' attitude

Due to state pay transparency laws, the full range for the position is below:

Salary to be determined by the applicant's education, experience, knowledge, skills, and abilities, as well as internal equity and alignment with market data.

Pay Range is $88,853.42-$148,111.54

Benefits:

Medical, Dental, & Vision Insurance

Paid Time off

Bonding Time Off

401K Retirement Savings Plan with Company Match

HSA Company Match

Flexible Spending Accounts

Tuition Reimbursement

myFlexPay

Family Support

Mental Health Services

Company Paid Life Insurance

Award/Recognition Programs

Option Care Health subscribes to a policy of equal employment opportunity, making employment available without regard to race, color, religion, national origin, citizenship status according to the Immigration Reform and Control Act of 1986, sex, sexual orientation, gender identity, age, disability, veteran status, or genetic information.

For over 40 years, Option Care Health has provided adult and pediatric patients with an alternative to hospital infusion therapy. With more than 2,900 clinical experts, Option Care Health is able to provide high-quality infusion services for nearly all patients with acute and chronic conditions across the United States, resulting in high quality outcomes at a significantly reduced cost. Option Care Health has more than 70 infusion pharmacies and 100 alternate treatment sites. We are guided by our purpose to provide extraordinary care that changes lives through a comprehensive approach to care along every step of the infusion therapy process including: intake coordination, insurance authorization, resources for financial assistance, education and customized treatments.