Marketing & Sponsorship Coordinator

Marketing Position at Little Rock AFB, AR

This position will be assigned to the Little Rock AFB, AR - Marketing. This is a regular part-time position guaranteed a minimum of 20 hours but can be scheduled to a maximum of 40 hours per week. Responsibilities include providing marketing functional services under general supervision of the Marketing Director. Duties include determining marketing techniques and strategies to increase efficiency, enhance participation, and community awareness of all FSS programs. Conducts media relations, commercial sponsorship, and assists in the planning of special events. Conducts commercial sponsorship and advertising. Compiles a list of viable annual events and programs to seek commercial sponsorship. Develops a solicitation packet and solicits sponsorship from local, regional, national, and international sponsors. Negotiates mutually beneficial sponsorship terms and executes all supporting documents. Coordinates with the installation's Staff Judge Advocate to ensure terms of each sponsorship agreement follow all procedural guidance, regulations, and policies. Ensures AF and sponsor compliance with sponsorship agreement. Attends events and serves as a point of contact for sponsors at events. Compiles and provides sponsors with copies of subsequent publicity and develops appropriate thank you letters and after action reports. Stays current on all aspects of administration of the commercial sponsorship and advertising program. Identifies advertising vehicles to market under the marketing program. Develops pricing and rate structure for paid advertising in services publications, point of sale venues, and collateral materials such as placemats, bowling center scoring screens, and golf course tees. Negotiates terms of advertising agreement and executes all supporting documents. Tracks payment of advertising to ensure proper accountability and credit to Services Fund. Stays current on all aspects of administration of the marketing program. Assists the Marketing Director in maintaining oversight of all publicity, promotion, and public relations for Force Support Squadron activities. Serves as a representative to the community and briefs media on programs and activities and their impact on the civilian community. Identifies potential problems in meeting requirements and resolves and/or proposes possible modifications or solutions to event sponsor/proponent. Coordinates with outside activities as needed, and ensures modifications are incorporated into the plans. Assists in strategic planning initiatives and measures for the success of events and activities. Performs first-level supervisory personnel management for the marketing staff during the absence of the Marketing Director. Performs other duties as assigned.