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Product Marketing Manager

Develop and execute ABM-based partner marketing programs to drive joint GTM success
Bangalore
Mid-Level
22 hours agoBe an early applicant
USA Jobs

USA Jobs

Provides a centralized online platform for searching and applying to employment opportunities across the United States.

Marketplace Partner Engagement Manager

Collaborate with partners and marketing teams to create joint customer stories that showcase success and value.

Maintain a deep understanding of Deltek's solutions and partner offerings to effectively communicate joint value propositions and differentiation.

Plan and coordinate partner-led webinars, events, blogs, social media, and PR activities, ensuring consistent, high-quality messaging that highlights partner innovation and value to Deltek customers.

Track, analyze, and report on marketing KPIs (engagement, leads, referrals, ROI), using insights to refine strategies.

Work closely with product marketing, sales, and partner account managers to align partner engagement activities with established GTM plans.

Leverage AI tools to enhance marketing content creation and campaign optimization.

Ensure continuous improvement by staying current with marketing trends and best practices, especially in B2B account-based marketing (ABM).

Support events such as Deltek Elevate and sales kickoff.

Participate in partner quarterly business reviews to support partner engagement and provide insight on co-marketing activities.

Stay current on Deltek's product strategy and industry trends and proactively share ideas that support partner engagement and joint GTM execution with the Marketplace leadership and partner managers.

Work Location: India-Bangalore

Qualifications:

5+ years of experience in partner content marketing, preferably in SaaS enterprise software.

Excellent communication, storytelling, and content creation skills.

Experience with B2B account-based marketing (ABM).

Experience supporting digital and social media execution.

Strong analytical skills for tracking and reporting marketing campaign ROI, not just activity metrics.

Highly organized, able to manage multiple projects and deadlines.

Collaborative, self-starter, comfortable working in a matrixed environment.

Commitment to continuous improvement and learning.

Comfort using generative AI tools (e.g., Copilot, ChatGPT, Claude) for content drafts, research, and campaign optimization.

Experience and preference to operate in U.S. time zones (EST or CST).

Travel Requirements: No

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Product Marketing Manager
Bangalore
Marketing
About USA Jobs
Provides a centralized online platform for searching and applying to employment opportunities across the United States.