Senior Integrated Marketing Manager - San Diego Zoo Wildlife Alliance

Senior Manager, Integrated Marketing

San Diego Zoo Wildlife Alliance is a nonprofit international conservation leader, committed to inspiring a passion for nature and creating a world where all life thrives. Empowering people from around the globe to support our mission to conserve wildlife through innovation and partnerships, we support cutting-edge conservation, and bring the stories of our work back to our two world-famous front doors - the San Diego Zoo and San Diego Zoo Safari Park - giving millions of guests, in person and virtually, the opportunity to experience conservation in action. The deep and extensive knowledge gained from more than a century of experience in wildlife care, health, veterinary services, nutrition and conservation makes us invaluable in the global effort to save species. Our team members play a crucial role in driving our conservation efforts forward and bringing us closer to a world where all life thrives.

How You Will Impact Our Mission

The Senior Manager, Integrated Marketing is responsible for the development and execution of integrated marketing plans that support new exhibits, events, programs, and strategic initiatives. Reporting to the Director of Integrated Marketing, this role will supervise a team and play a key role in aligning messaging, timing, and execution across all major marketing functions including media, social, PR, promotions, and creative.

What You Will Do

Lead the creation of comprehensive integrated marketing plans for key institutional initiatives including habitat openings, seasonal events, and program launches.

Develop high-quality strategic marketing presentations in PowerPoint for internal alignment and executive review.

Support the channel planning process to ensure cohesive messaging across CRM, media, social, partnerships, and promotions.

Participate in marketing plan development of new products, attractions, and events.

Manage internal timelines and deliverables to ensure smooth coordination between key departments including Promotions, PR, Social Media, Communications, Design, and Media.

Collaborate closely with cross-functional teams to align on campaign strategy, ensure message consistency, and optimize timing of marketing efforts.

What We Are Looking For

Job Experience

5+ years of experience in marketing, with at least 3 years in a supervisory or strategic planning role preferred

Demonstrated success developing and presenting strategic marketing plans, including strong proficiency in Microsoft PowerPoint required

Experience managing multi-channel marketing campaigns and aligning efforts across various marketing disciplines required

Strong communication, project management, and cross-functional collaboration skills required

Detail-oriented with the ability to manage multiple initiatives simultaneously required

A passion for wildlife conservation and the mission of San Diego Zoo Wildlife Alliance

Education and Certifications

Bachelor's Degree in Marketing, Communications, Business, or a related field required

Skills and Knowledge

Strong project management skills including the ability to effectively prioritize and manage all stakeholder expectations.

Strong understanding of creative conceptualization process and vision.

Must be able to relate to understand, and support the needs of creative team members.

Extremely organized, detailed oriented, pro-active, and results driven.

Strategic, critical thinker and creative problem solver with big picture in mind.

Natural history, wildlife conservation, zoology, or biology background is desirable.

Ability to prioritize and manage multiple projects and deadlines simultaneously.

Self-motivated, positive outlook, can-do personality.

Can thrive under pressure in fast-paced, deadline driven, and constantly changing environment with evolving project needs.

Can calmly navigate thru many personalities and individual priorities and appear as the voice of reason throughout project.

Clearly communicate to internal and external stakeholders.

Able to operate moderately complex computer software programs.

Has a strong understanding of business acumen and creative vision to execute strategic marketing plans succinctly and accurately.

Able to communicate effectively, both orally and in writing.

Some of the Perks You Will Enjoy as a Team Member

Free admission to the San Diego Zoo and the San Diego Zoo Safari Park

Family Passes

Complimentary Tickets

Local and In-House Discounts

Employee Assistance Program

Wellness Program

Important Details

Location: San Diego, CA

Position Type: Full-Time Salaried Exempt Position

Salary Rate: $113,409.60

About The Salary Ranges

Please note that the salary range mentioned in this job posting should serve simply as a guide. The final compensation offered may vary based on a variety of factors, including bonuses and/or incentives, or a candidate's experience and skills. San Diego Zoo Wildlife Alliance is committed to providing a fair, equitable, and competitive package that reflects the value an individual brings to the organization.

Be an ally for wildlife by joining our team!

At San Diego Zoo Wildlife Alliance, we thrive on celebrating our differences. Diversity is vital for the benefit of our team members, our guests, our community, and our wildlife.

All qualified applicants will receive consideration for employment without regard to race, color, sex, sexual orientation, gender identity, religion, national origin, disability, veteran status, or other legally protected status.

If you require a reasonable accommodation to complete an application, please email your request to sdzwacareers@sdzwa.org and provide the job title and location to which you are applying.

As a Federal Contractor, San Diego Zoo Wildlife Alliance is required to participate in the E-Verify Program to confirm eligibility to work in the United States. We are not offering sponsorship for this position at this time.

San Diego Zoo Wildlife Alliance is a drug free workplace.