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Senior Manager, Product Marketing - SMC

Develop and execute go-to-market strategies for Snapchat's Interfaces & SMC advertising solutions
San Francisco Bay Area
Senior
$213,000 – 377,000 USD / year
yesterday
USA Jobs

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Senior Manager, Product Marketing

Snap Inc is a technology company that believes the camera presents the greatest opportunity to improve the way people live and communicate. Snap contributes to human progress by empowering people to express themselves, live in the moment, learn about the world, and have fun together. The Company's three core products are Snapchat, a visual messaging app that enhances your relationships with friends, family, and the world; Lens Studio, an augmented reality platform that powers AR across Snapchat and other services; and its AR glasses, Spectacles.

The Product Marketing team uses creativity, market research, and insights to optimize and inspire roadmaps for products across Snap Inc. This team of Product Marketers works in a highly collaborative environment to deliver go-to-market efforts and strategies to demonstrate the role that Snapchat plays in the lives of our community and helps businesses grow.

We're looking for a Senior Manager, Product Marketing to join our Ads Product team at Snap Inc!

What you'll do:

Lead Product Marketing for Snapchat's Interfaces & SMC focused advertising solutions.

Manage a team of Product Marketing Managers who focus on the full suite of Snapchat's advertising products for Interfaces & SMC.

Lead Snapchat's Interfaces & SMC revenue growth strategy working closely with XFN partners across sales, product, marketing science, business operations and planning.

Lead the PMM team in collecting, synthesizing, and sharing advertiser feedback on new feature requests and on the performance of existing features, directly influencing the product strategy and roadmap.

Meet regularly with Sales, Advertisers, Marketing Science, Solution Engineers, and Customer Support to share product updates and insights and to identify challenges and opportunities to improve our products and processes.

Deliver revenue via internal and external marketing efforts planned and executed to a very high standard by the PMM team.

Knowledge, Skills & Abilities:

Cross-functional leader who works with various stakeholder groups (Sales, Product, etc), both within Snapchat and across partner organizations to align on GTM strategy and influence product strategy.

Effective at building and leading high performing PMM teams.

Strong understanding of the digital marketing industry dynamics, especially Brand Advertising as it pertains to video and Performance Marketing with direct response.

Excellent verbal and written communication skills, with high attention to detail.

Strong public speaking skills and comfortable presenting to groups of 100 - 500.

Minimum Qualifications:

Bachelor's degree or equivalent years of experience.

12+ years of experience in product marketing or other relevant digital marketing or sales work.

2+ years managing a team.

Preferred Qualifications:

Solid track record in launching products & driving global adoption.

Advanced Degree (e.g., MBA).

At ease with data analytics tools, such as Looker & Excel, and working with Data Science or Data Engineering teams.

Product Marketing experience at a consumer technology company or digital ads platform.

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Senior Manager, Product Marketing - SMC
San Francisco Bay Area
$213,000 – 377,000 USD / year
Marketing
About USA Jobs
A platform offering a comprehensive database of federal employment opportunities across various government agencies in the United States.