Senior Marketing Associate

Senior Marketing Associate

We're looking for an enthusiastic Senior Marketing Associate to join our rapidly growing team. You'll be responsible for leading planning and execution of DM campaigns for well-known consumer brands, interacting with clients on a daily basis, providing post-campaign analytics and reporting, and thinking strategically about how to optimize future campaigns. We're a startup, so we're looking for someone with an entrepreneurial spirit, passion for marketing, and enthusiasm for working with clients.

Key responsibilities will include:

• Account Management
• Lead tactical and strategic planning on end-to-end direct mail programs for a portfolio of brand partners
• Oversee day to day communications for brand partners & internal vendors
• Provide regular performance updates to business owners and serve as the channel owner in making recommendations, and sharing best practices
• Evaluate and collaborate with internal and external stakeholders to test and grow campaigns
• Conduct new client outreach and onboarding
• Analytics
• Develop and execute direct mail marketing strategies to efficiently drive new customer acquisition for our partners
• Evaluate campaign performance to optimize for cost per customer acquired and other ROI metrics
• Track program performance (quantitative & qualitative tracking) and provide strategic recommendations for testing and optimizing campaigns
• Suggest tactics and strategies to improve performance and enhance overall campaign and reporting effectiveness

No day at Share Local Media will be the same but a typical day could include the following activities:

• Developing a mail plan strategy for a new or existing client
• Managing the timeline & follow ups for any mailings currently in progress
• Status calls/meetings with clients & vendors
• Analyzing and leveraging results to optimize future campaigns
• Troubleshooting campaign issues and addressing client issues

Qualifications:

• 1-3+ years of relevant experience in marketing, sales, or finance
• Passion for marketing, customer acquisition, and account management
• Strong sense of urgency and great time management skills
• Strong analytical, organizational, and communication skills (oral and written)
• Very comfortable with analytics and taking a data-driven approach to marketing
• The ability to work independently and manage relationships
• Experience interfacing directly with clients, customers or agencies
• Applicants must be authorized to work in the United States

What we offer:

• Base salary range for this position is $70,000 - $75,000 and is based upon experience and other factors.
• Hybrid role based out of our NYC office
• Ownership and growth opportunities
• Flexible vacation policy
• Robust benefits package
• A fun culture including: catered meals, team events, and happy hours
• The opportunity to work with a group of passionate, humble, and kind team members

If you're looking to be part of something new that is transforming an industry, this is the role for you. You will be empowered to think like an entrepreneur by coming up with new ideas, testing them, implementing them, and then scaling them quickly.