Shopper Marketing Manager

Shopper Marketing Manager

Join Our Ice Cream Team!

The Ice Cream division at Unilever is preparing to become an independent, EUR 8.3 billion publicly listed company by the end of 2025. We're on a mission to create the ultimate snacking company. A place where growth, innovation, founder and ownership mentality, and performance are cultivated and rewarded. And where we craft extraordinary ice cream experiences - transforming ordinary moments into lasting memories. Because we know, life tastes better with ice cream.

The Magnum Ice Cream Company is all about growth. Growing our business. Growing our customers' businesses. Growing our people's careers. Growth begins with empowerment. So we free our people to be innovative, responsible entrepreneurs, driven and equipped to give our consumers more amazing products and unforgettable moments - and having fun doing it. With 19,000 expert ice cream colleagues and iconic brands like Wall's, Cornetto, and Ben & Jerry's, loved in 76 countries, we are the world's largest Ice Cream company leading the industry. We have been taking pleasure seriously for more than 100 years, serving happiness with every lick or scoop of ice cream for generations. We are investing to unlock the full growth potential of The Magnum Ice Cream Company as a standalone entity, once we separate from Unilever, which is planned to happen before the end of 2025.

We dream big but keep things simple to act fast.

If you want to grow with us, make an impact, and shape the future of Ice Cream, this is the place for you!

Job Purpose: This shopper marketing manager role sits within the customer strategy and planning team and is responsible for creating and executing the shopper marketing strategy for our iconic portfolio. You will be responsible for driving the strategy end-to-end, from crafting the strategy to executing flawlessly against it.

Who You Are & What You'll Do: The right candidate will be able to demonstrate a range of capabilities and attributes including, but not limited to:

• Ownership mindset - you ask challenging 'why' questions and take full accountability over your successes and failures.
• Highly perceptive - you naturally look to "connect the dots," and default to thinking big picture.
• Growth mindset - you never settle for "good enough" and are always looking to optimize and evolve your approach.
• Passion for strategy - you're always trying to out-think your competition and look to play chess while others play checkers.
• Resilient - you thrive on being challenged and demonstrate confidence while navigating ambiguity.
• Doer, not just a thinker - you make strategic choices AND you activate against them.
• Tenacity and Sense of urgency - you make things happen quickly and motivate others to be nimble and agile.
• Strong communicator - you possess superior verbal and written communications skills with meticulous attention to detail.
• Fun - you enjoy a laugh and don't take yourself too seriously.

What You'll Need To Succeed: In this role, you will take full ownership of our US ice cream business's shopper marketing function. You will lead the end-to-end process, from crafting our portfolio strategy to executing programs with our agencies and retailers. This manager-level role will have one direct report.

Major responsibilities include:

• Develop shopper marketing activity systems that deliver against our brand and customer strategies and objectives.
• Act as the main point of contact for our field teams and brand managers for all things related to shopper marketing.
• Manage the day-to-day responsibilities with our agency partners to ensure programs are being executed on time and in full.
• Establish and monitor KPIs that are specific to each program to ensure activations are meeting or exceeding our expectations.
• Take full ownership of the shopper marketing budget and solve spend issues if/when they arise.
• Share learnings and results across relevant internal stakeholders regularly.
• To work closely with:
• Customer Business Managers (Field teams)
• Customer Strategy and Planning Team
• Brand Team
• Finance
• Digital Commerce Team

Pay: The pay range for this position is $99,760 to $149,640. Unilever takes into consideration a wide range of factors that are utilized in making compensation decisions including, but not limited to, skill sets, experience and training, licensure and certifications, qualifications and education, and other business and organizational needs.

Bonus: This position is bonus eligible.

Long-Term Incentive (LTI): This position is LTI eligible.

Benefits: Unilever employees are eligible to participate in our benefits plan. Should the employee choose to participate, they can choose from a range of benefits to include, but is not limited to, health insurance (including prescription drug, dental, and vision coverage), retirement savings benefits, life insurance and disability benefits, parental leave, sick leave, paid vacation and holidays, as well as access to numerous voluntary benefits. Any coverages for health insurance and retirement benefits will be in accordance with the terms and conditions of the applicable plans and associated governing plan documents.

Additional Information: As publicly announced, Unilever will separate its Ice Cream business which is expected by the end of 2025. This role will transfer to the new Ice Cream company.

Unilever embraces diversity and encourages applicants from all walks of life. This means giving full and fair consideration to all applicants and continuing development of all employees regardless of age, disability, gender reassignment, race, religion or belief, sex, sexual orientation, marriage and civil partnership, and pregnancy and maternity.

For the recruitment of this position, we would like to emphasize that local conditions apply to the position.

Are you excited to craft the ice cream future?

To apply, you must do so online. Please do not forget to upload your CV and a motivation letter.

Your application will be reviewed against our requirements, and we will be in touch shortly after the closing date to provide you with an update on the status of your application.

Equal Opportunity Employer: Unilever is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, gender expression, national origin, or any other basis protected by applicable law, and will not be discriminated against on the basis of disability.

We take pleasure seriously. Join the Ice Cream team now!

At Unilever, inclusion is at the heart of everything we do. We welcome applicants from all walks of life and are committed to creating an environment where everyone can thrive/succeed. All applicants will receive fair and respectful consideration, and we actively support the growth and development of every employee. Unilever is an Equal Opportunity Employer/Protected Veterans/Persons with Disabilities.