Sr. Director, Product Marketing

Enterprise Product Marketing Manager

Develop a deep understanding of enterprise customer needs, pain points, and buying behaviors to craft compelling narratives that differentiate Smartsheet in the market.

Define and execute the end-to-end product marketing strategy for our enterprise solutions, including positioning, messaging, value propositions, launches and go-to-market plans that resonate with enterprise decision-makers.

Partner closely with Sales, Marketing, Customer Excellence, and Product to define effective messaging, campaigns, playbooks, and demos that enable revenue growth.

Create compelling, customer-centric content that translates complex product capabilities into clear business value for enterprise audiences.

Serve as the lead spokesperson for our enterprise solutions in strategic customer interactions, analyst briefings, and industry events.

Leverage data-driven insights and customer research to continuously refine messaging strategies and measure business impact.

Lead, mentor, and develop a team of senior product marketers---setting clear goals, providing guidance, and fostering a supportive, high-performing culture.

Build strong relationships with senior stakeholders and executive leadership, influencing without authority to drive clarity and momentum.

Take on additional cross-functional leadership responsibilities as needed.

Bachelor's degree in business or equivalent discipline; MBA preferred.

12+ years of product marketing experience in enterprise B2B SaaS; cloud and AI experience strongly preferred.

7+ years of people management experience, with a proven track record of building and leading high-performing product marketing teams.

Deep understanding of enterprise software, with the ability to translate technical innovations into business value.

Demonstrated ability to define vision and strategy, translate them into actionable narratives and content, and deliver high-impact outcomes through product launches and campaigns.

Expertise in crafting clear, compelling, and differentiated messaging and content that resonates with enterprise buyers and stands out in the market.

Excellent communication and presentation skills, with experience engaging executives, industry analysts, and key stakeholders.

Strong cross-functional leadership skills with proven ability to influence senior stakeholders and drive alignment across Product, Sales, Marketing, and Customer Success.

Data-driven mindset, leveraging customer insights and market research to continuously refine and validate messaging strategies.

Customer-obsessed approach with passion for solving complex enterprise problems.

Ability to thrive in a fast-paced, highly collaborative environment.

Smartsheet is an Equal Opportunity (EEO) employer committed to fostering an inclusive environment with the best employees. It is our policy to provide equal employment opportunities to all qualified applicants in accordance with applicable laws in the US, UK, Australia, Germany, Costa Rica, Japan, Bulgaria, and India. All qualified applicants will receive consideration without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, protected veteran or disabled status, or genetic information.