Marketing Technology Manager
At U.S. Bank, we're on a journey to do our best. Helping the customers and businesses we serve to make better and smarter financial decisions and enabling the communities we support to grow and succeed. We believe it takes all of us to bring our shared ambition to life, and each person is unique in their potential. A career with U.S. Bank gives you a wide, ever-growing range of opportunities to discover what makes you thrive at every stage of your career. Try new things, learn new skills and discover what you excel at—all from Day One.
Job Description
The Marketing Technology Manager will:
- Be responsible for email and web content presentation and customer experience on multiple on-line platforms including front end development.
- Develop and/or manage processes to ensure emails and site content is updated, compliant with requestor requirements, brand standards, and U.S. Bank policies
- Document required compliance information related to digital assets
- Maintain existing and/or create new Marketo email and landing page templates
- Maintain updated security certificates, work with Information Security to set-up vanity URLs and to resolve other network related challenges
- Remain up-to-date on the latest best practices related to digital branding, accessibility testing and bank policies.
- Execute automated and manual accessibility testing. Stay informed on the latest bank procedures and requirements related to testing.
- Collaborate with multiple business lines, technology, marketing, compliance, and subject matter experts to understand and support business needs/requirements.
Basic Qualifications
- Bachelor's degree, or equivalent work experience
- 3 years of Adobe Experience Manager technical experience required (front-end)
- Deque or other accessibility testing platform experience
- Knowledge of Marketo email and landing page template development
- Intermediate understanding of HTML
Preferred Skills/Experience
- 3 years experience with Adobe Marketo required
- Intermediate knowledge of and ability to write HTML, CSS or JavaScript
- 3 years experience with Adobe Experience Manager (front-end)
- High level of attention to detail
- Understanding of information architecture, interactive design principles, web usability, online marketing and business needs
- Experience working with multiple stakeholders in a fast-paced, deadline driven environment
- Demonstrated adaptability and flexibility to manage significant priorities that are subject to change
- Effective verbal and written communication and interpersonal skills
- Experience with Adobe Workfront
- Ability to work effectively with colleagues of all levels across the company-Experience in a highly regulated industry a plus
The role offers a hybrid/flexible schedule, which means there's an in-office expectation of 3 or more days per week and the flexibility to work outside the office location for the other days.
U.S. Bank is an equal opportunity employer. We consider all qualified applicants without regard to race, religion, color, sex, national origin, age, sexual orientation, gender identity, disability or veteran status, and other factors protected under applicable law.
U.S. Bank participates in the U.S. Department of Homeland Security E-Verify program in all facilities located in the United States and certain U.S. territories. The E-Verify program is an Internet-based employment eligibility verification system operated by the U.S. Citizenship and Immigration Services. Learn more about the E-Verify program.